In this episode we discuss the Pirate Metrics Sales Funnel marketing framework about where the user is in the customer journey and the Lean Analytics framework where we ask two questions: what type of business are you in? And what stage of growth are you at? With these you can narrow down data overwhelm to a key focus. What is your one metric that matters right now?

Analytics Frameworks: Start-up Pirate Metrics and Lean Analytics

Walking you through the principles of digital analytics in bite-size pieces intended for those new to this space especially those coming from more creative fields. 

Created as something that students in my classes could take to supplement their reading and be reinforce the essentials and perhaps helpful for others out there doing the same study.

Business

Marketing

Walking you through the principles of digital analytics in bite-size pieces intended for those new to this space especially those coming from more creative fields. Created as something that students in my classes could take to supplement their reading and be reinforce the essentials and perhaps helpful for others out there doing the same study.

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Analytics Frameworks: Start-up Pirate Metrics and Lean Analytics

Analytics Frameworks: Start-up Pirate Metrics and Lean Analytics