Welcome to another episode of the Madroit Podcast, where we dive into marketing with purpose. In this episode, we explore the importance of intentionality in marketing strategies. We discuss the common pitfalls of 'aimless marketing,' the necessity of aligning your strategy with clear business goals, and practical steps to build a purpose-driven marketing plan. Learn how to maintain focus, avoid shiny object syndrome, and ensure your team's efforts are harmonized to achieve meaningful results. Join us for actionable insights on crafting content calendars, aligning ads with sales cycles, the importance of KPIs, and creating educational, trust-building content. Transform your marketing efforts to be more strategic, purposeful, and effective.  

Episode #: 54 

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00:00 Introduction to the Episode Topic

01:42 Common Pitfalls in Marketing

04:06 Building a Purpose-Driven Strategy

05:00 Implementing and Reviewing Your Strategy

08:36 Madroit's Approach and Values

10:48 Conclusion and Reach Out With Questions to madroitmarketing.com/podcast