And She Spoke

As part of our Women and Money series, we’re thrilled to bring you an interview with the powerful and inspiring Emily Williams. Emily is a success coach and the author of the new book: I Heart My Life. Emily teaches women to examine their mindset around money and to do away with the limits we so often put on ourselves. She reveals how our false backstories are holding us back, and she shows us that, as ambitious women, we need to have more conversations about what we desire—including stories and examples that represent successes we can emulate. Emily is such a great example of this kind of success and her fearless attitude is something we can all learn from.  Emily shows us that we have such amazing power to transform and mold our very existence through our thoughts, including the amount of money we have access to.   Key Points From This Episode:   The beginnings of Emily's business, life coaching and discovering purpose.   Emily's snowballing experience of starting I Heart My Life.   The work that Emily does with women now and how she fell into this role.   Day to day to life for Emily and getting started early every morning.   Working with her husband—how this all came together and their great partnership.   Emily's process and the opening phase with clients; removing denial.   Making more money in order to serve more people, more powerfully.   Why we should not be worrying about money and creating more space and energy.   Holding back, lack of belief, fear and how limiting these feelings can be.   The power of envisioning your plans, creating new beliefs and making things happen!   Drawing on available resources and spending what is necessary to start a business.   The collection of limiting beliefs that hold us back from reaching our potential.   Emily's thoughts and tips for pricing; start with your own intuition.   Links Mentioned in Today’s Episode: Namastream Software — https://namastream.com/ Soulful MBA — https://www.soulful.mba/ Bulletproof Coffee — https://www.bulletproof.com/blogs/recipes/official-bulletproof-coffee Marianne Williamson — https://marianne.com/ Law of Divine Compensation — https://www.amazon.com/Law-Divine-Compensation-Money-Miracles-ebook/dp/B007HB8EV2 Big Magic — https://www.goodreads.com/book/show/24453082-big-magic Elizabeth Gilbert — https://www.elizabethgilbert.com/ Oprah Winfrey — http://www.oprah.com/index.html Nicholas Sparks — https://nicholassparks.com/ The Notebook — https://www.goodreads.com/book/show/33648131-the-notebook David Neagle — https://davidneagle.com/ Trello — https://trello.com     Connect with Emily: Emily Williams — https://www.iheartmylife.com/ I Heart My Life — https://www.amazon.com/Heart-My-Life-Discover-Transform/dp/1788172868/   Joy: The Successful Mind Podcast — https://successfulmind.wpengine.com/ Hustle: Asana — https://asana.com/   p.s. This podcast is sponsored by Audible. Head over to audibletrial.com/soulfulmba to get a free audiobook and a 30-day free trial!

In this episode, we’re getting vulnerable and sharing our money stories with you. This is not always an easy topic to discuss publicly, yet we need to start having these conversations in order to remove some of our collective shame about money—shame that is not helping any of us, particularly women. Going back to our memories of childhood, we share some of the difficult circumstances that shaped our understanding of—and relationship to—money. We hope that our experiences will give you the courage to confront your own stories about money. Don’t miss out on this heartfelt conversation!   Key Points from This Episode:   What growing up with a single mom taught Sandy about hard work and owing money. Why Sandy decided to transition from the medical field to business and entrepreneurship.  Jeni’s father: a musician, a brilliant mind and the drug problem that ruined him.  An unstable financial life of alternating between being wealthy and poor.  Jennifer’s experience of money as something you can’t control.    The additional financial strain when Sandy’s mom took in a paraplegic foster child.   Jeni leaving home at 16 and applying for financial emancipation from her parents.   Losing her father and deciding to postpone grad school for fear of student loan debt.  The common problem of women not having their own money (and therefore little agency).   How Jeni felt like she needed to prove her worth through success in her work.   Why hustling and working really hard do not always equate to success.   Having to still recognize and address mindset problems about money.  Holding on to money versus investing it in real estate and the fears around it.  Views on retirement, saving toward it and preparing for the unknown future.  The need for women to build wealth for themselves and become investors.   And much more!   Links Mentioned in Today’s Episode: Soulful MBA — https://www.soulful.mba/ Namastream — https://namastream.com/ FreshBooks — https://www.freshbooks.com/ QuickBooks — https://quickbooks.intuit.com/   Joy: Bench Hustle: points-based business credit card (like this one)

In this episode, we chat with entrepreneur Sara Christensen—a leading expert in business mastermind groups, who has been curating and running them since 2010. Sara’s current business, Kickass Masterminds, rigorously curates and professionally facilitates structured mastermind groups and Sara shares how masterminds can be an extraordinary way to get the support and accountability you need to grow your business.  Over the past 25+ years, Sara has started and grown five businesses—the largest being a telecommunications company that was doing upwards of $10 million in revenue per year and which employed 75 people. When Sara is not masterminding, she can be found sipping bourbon or singing along to Fleetwood Mac. She currently lives in Austin, TX with her man and their three dogs. Sara is a total dynamo and we know that you’ll love this episode!   Joy: rescue pug  Hustle: Apple Watch   Other Mentions: Learn more about KICKASS MASTERMINDS Sara on Instagram Traction The War of Art: Break Through the Blocks and Win Your Inner Creative Battles

We’ve just celebrated the 5 year anniversary of our fateful meeting at a gathering for tech entrepreneurs in the mountains of Colorado. This was the birth of a friendship that’s evolved into the business we run together today. In this tell-all episode, we discuss what’s surprised us so far in our business journey, what we’re most proud of, and what advice we’d give to someone just starting out in online business.   Joy: On Being Human by Jennifer Pastiloff Hustle: real estate investing

Kelly DiNardo is a freelance journalist and the author of several books including Living the Sutras: A Guide to Yoga Wisdom beyond the Mat, which gives readers a modern, accessible and personal look at ancient yogic philosophy and the wisdom found within. She is also the producer, editor and co-host of the Living It podcast and owner of Past Tense yoga studio in Washington, DC. As a freelance journalist, Kelly specializes in exploration – whether it’s internally through yoga and meditation, physically through health and fitness, culturally and socially through profiles, or the myriad ways travel brings all of that together. Kelly has written for magazines and newspapers such as O: The Oprah Magazine, Martha Stewart Living, The New York Times, National Geographic Traveler. Kelly embodies a level of grounded ambition. With a career that embodies freelancing, entrepreneurship, writing, and yoga, she offers us an example of what’s possible if we’re really willing to dig deep and own our multifaceted, whole selves. Joy: take time off Hustle: pen + paper list / clean desk / podcasts Connect with Kelly: https://kellydinardo.com/

On this episode of the Soulful MBA podcast, we talk about a slightly controversial topic—the value of a wife. We touch on several articles we’ve read recently about the economic benefits for men who have a wife at home (or at least in a position where she is still primarily responsible for childcare and the emotional labor that takes place in families).   As feminists and entrepreneurs, we felt that it was important to invite this conversation into our community because there is still so much we need to shift in our culture around gender and the workplace.   Do you also wish for a wife—someone to take care of all the details and homework so that you can focus on your career and on building your business?   The first article we’re discussing is “70% of Top Male Earners in the US Have a Spouse Who Stays Home”. Another article we’d like to talk about is titled “What ‘Good’ Dads Get Away With”, which is the other side of the coin. You might have a husband who does a lot more than most husbands and fathers, yet you still find yourself being the primary caretaker and filling in all the gaps in your family’s day-to-day life.   Either way, women are often financially marginalized by gender roles and these seem to be exacerbated when we become mothers. This conversation affects almost all of us and it has to be acknowledged that it is still largely an unequal playing field. Something’s got to give!   Key Points From This Episode:      Examples of the silent labor we as women do that we’re not always aware of.    How men still have a higher earning capacity in the existing economic structures.      The unequal playing field, where men have a different set of opportunities than women.    The double pressure on women to be home with the kids while also building a career.    Why so many women choose to hold back on their own ambitions.    The gender pay gap as a root cause of women staying home with the kids.    Drop the Ball and what women can do to change the patterns of unequal burden.    Why women often don’t ask for help.    Buying your way out of these part-time family responsibilities as a possible solution.    And much more!   Words of Wisdom:   “He can turn off when he comes home from work and I can’t because there are just so many little, minute things that we have to deal.”   “Not only do customers expect to pay less for products from women owned companies, but women who launch their own businesses also have a harder time attracting venture capital funding or bank loans.”   Links Mentioned in Today’s Episode:   Soulful MBA — https://www.soulful.mba/ Soulful MBA on Facebook — https://www.facebook.com/soulfulmba/ Article 1 — https://qz.com/work/1607995/most-men-in-the-top-1-of-us-earners-have-a-spouse-who-stays-home/ Article 2 — https://www.nytimes.com/2019/05/04/opinion/sunday/men-parenting.html Tiffany Dufu — http://tiffanydufu.com/ Drop the Ball on Amazon — https://www.amazon.com/Drop-Ball-Achieving-More-Doing/dp/1250071739 Rachel Hollis — https://thechicsite.com/ SOMA System on Amazon — https://www.amazon.com/SOMA-SYSTEM/s?k=SOMA+SYSTEM

Today on the show, we will be giving you seven tips for creating captivating and impactful social media videos! Video has been the format for social content for years and it shows no signs of letting up.   So what better way to master your social media skills than to brush up on your video creation strategy? These tips apply to both live and recorded video, and we touch on video primarily for Facebook and Instagram.   It is very important to keep your video content and each individual video within the larger picture of your social media strategy, so be sure to consider your audience and you can reach them in the most appropriate spaces and ways.   The tips we run through in this episode include having a clear goal and purpose for a video, deciding on a platform, headline creation, content and message preparation, calls to action, captions and subtitles, and lastly, thumbnail selection.     Key Points From This Episode:   Making sure you have a clear goal and purpose for your video. Which platforms should you use to share a video? How to create a compelling headline. Outlining your content while steering away from full scripting. Your all important call to action! Captions, subtitles and adding supplementary text to your videos. Selecting an amazing and compelling thumbnail. The joy and hustle for this week! And much more!   Words of Wisdom:   “You should really consider how a single video fits into your larger editorial calendar.”   “You audience is a little bit different everywhere!”   “You must drill down and figure out where your people are spending their time and how to reach them best in that space.”   Links Mentioned in Today’s Episode:   Namastream — https://namastream.com Namastream on Twitter — https://twitter.com/namastream Soulful MBA — https://www.soulful.mba Audible — http://audibletrial.com/soulfulmba Clipomatic — https://www.apalon.com/clipomatic.html Handbrake — https://handbrake.fr     Joy: Benro Let’s Go Selfie Stick + Tripod Hustle: The Social Media Video Checklist

In this episode, we take a look at some of the current trends in online business we’re noticing in the Spring of 2019. From Facebook groups to the “new” Pinterest to shifts in membership and subscription model businesses to the rise of nanoinfluencers and IGTV.   We dive into five exciting trends that we’ve been noticing, both on social media and in online business in general, over the past few months. We give you our take on what’s working, what’s not, and how you can embrace some of these changes, rather than be overwhelmed by them.   By the end of this episode, you’ll have some concrete evidence of the powerful role Facebook groups still play in connecting us, as well as what to make of the new ads that are going to be popping up all over your Pinterest feed! In addition, we take a look at the exciting shifts big brands are taking toward nanoinfluencers and WHY you should consider becoming an early adopter of IGTV.   Key Points From This Episode:      Why many women are only on Facebook for the groups.    Why we still recommend Facebook groups.    Pinterest recently went public: what does this mean?    What the next wave of Pinterest means for bloggers and podcasters.    Why we are getting back in the Pinterest game.    Shifts we’re noticing in membership and other subscription model businesses.    Why your audience really just wants to connect with you.    The rise of nanoinfluencers and how this model works.    The benefits of being a nanoinfluencer and how to become one.    Why are we seeing so much more IGTV?    How Instagram is rewarding early adopters of IGTV.    And much more!   Words of Wisdom:   “If it’s difficult for you to be on social as a business owner, there’s a mindset shift that has to happen.” — @namastream   Links Mentioned in Today’s Episode:   Audible Free Trial — https://www.audibletrial.com/soulfulmba Pinterest — https://www.pinterest.com Namastream — https://namastream.com/ Namastream on Twitter — https://twitter.com/namastream Tailwind — www.tailwindapp.com/ Obvious.ly — www.obvious.ly/ Soulful MBA — www.soulful.mba/ Soulful MBA on Instagram — www.instagram.com/namastream/ Become and Online Teacher FREE Course — www.soulful.mba/teacher   Joy: Felix Gray Glasses — https://shopfelixgray.com/ Hustle: Are You Ready for the Nanoinfluencers? — www.nytimes.com/2018/11/11/business/media/nanoinfluencers-instagram-influencers.html These Women Are Only on Facebook for the Groups — www.buzzfeednews.com/article/annehelenpetersen/facebook-private-groups-online-abuse

After reaching peak perfection on Instagram sometime in mid-2018, Instagram has started to shift to less-beautiful, less-curated content. Listen in to hear our views about this changing trend, as well as our evolving beliefs and predictions about social in general. Looking for some Insta tips? We discuss a number of the new features that Instagram will be rolling out in the near future… Joy: @trinnylondon / @trinnywoodall Hustle: The Instagram Aesthetic Is Over / 7 Exciting Instagram Features Coming in 2019 Other Mentions: How to Use the Donation Sticker on Instagram Stories

We’ve got a complicated relationship with our Facebook Group. Every few months we have a serious conversation about shutting it down. Neither of us would ever choose to spend time on Facebook for fun, so our Group is really the only reason we both maintain our accounts on the platform. Although there’s #noshame in archiving a Facebook Group that’s run its course, there are a few key strategic reasons why we’ve decided to keep ours going (and why you might want to keep yours up and running too). Joy: connect via old-fashioned IRL networking Hustle: News Feed Eradicator for Facebook