Ctrl-Alt-Del Reboot Marketing Again

Anil Vishwanathan, Mondelez - Part 2

Listen Later

On these inaugural episodes of the podcast, Atul chats with Anil Vishwanathan, Director - Chocolates at Mondelez India. Anil is a career Cadbury man, with years of marketing experience across geographies.

An alumni of IIT Madras & IIM Calcutta, Anil talks about the way Marketing has grown in the last 2 decades and the need to Reboot Marketing today.

Anil can be reached through his Twitter Handle @Chai_vis

Anil's recommendations in this episode

  • Behavioural Economics literature... Malcolm Gladwell, Steven Levitt, Daniel Kahneman, Nassim Nicholas Taleb. 
  • Shoe Dog by Phil Knight
  • The Steve Jobs Biography by William Isaacson 
  • Open by Andre Agassi 
  • Regional language Cinema on various OTT platforms
  • Revisionist History Podcast - Malcolm Gladwell

    • Atul's recommendations in this episode

    • The Daily Show Podcast - Trevor Noah
    • 250 Days: Cantona’s Kung Fu and the Making of Manchester United by Daniel Storey
    • Measure what Matters by John Doerr


      • ...more
      View all episodesView all episodes
      Download on the App Store
      Ctrl-Alt-Del Reboot Marketing AgainBy atul s nath
      • 5
      • 5
      • 5
      • 5
      • 5

      5

      2 ratings