As your team grows, it's more and more important to share know-how effectively. In this episode, we talk about 5 of our favorite tools we came to love in the past years:

- Google Sheets: Powerful filtering options, easy collaboration + pivot tables

A couple of months ago, we started to reach out to influencers to promote our apps. It has been a great success so far, so we want to share some of the lessons learned.

We talk about

- How we implemented our affiliate program

- How to find the correct influencers to contact

- How the outreach process works

- The best tips on how to get new influencers on board fast

Links mentioned: 

- Affiliate tracker: https://www.osiaffiliate.com/

- Hunter: https://hunter.io/

In this episode, we do a deep dive on iOS ASO. We share some useful hacks you might not know about App Store Optimization on the App Store.

Today's hacks include

- Don't use stop words

To learn all about ASO, check out Simon's complete ASO course: https://thrivecart.com/affiliates/seotoollab/img-courses-monthly/

At Simya Solutions, we constantly test new ideas on how to increase our app downloads. This week, we share 7 tips you can instantly apply to your store listing to level up your downloads.

Here are the quick tips:

- Add social proof to your short description or screenshots

For all you need to know about ASO, check out Simon's complete ASO course (paid): https://thrivecart.com/affiliates/seotoollab/img-courses-monthly/

This episode is all about localizing your app. Localization is one of the most underrated tool to increase your app downloads. We have several apps that saw 10x increases in downloads just by translating the store listings in multiple languages.

Here's what we cover in detail:

- How to decide if you should localize your app?

- What languages should you start with?

- How to find good translators

- What technology do we use to automate part of the process

Links mentioned in the episode:

https://www.oneskyapp.com/

https://www.fiverr.com/

http://upwork.com/

This week, we talk about how we use UX interviews to continuously improve our apps. A UX interview can be as simple as asking your family and friends about their opinion on your app. If done correctly, they are a powerful tool to get feedback from your users.

We talk about

- Why did we decide to have regular UX interviews?

- How do we find interview partners?

- How to structure a good UX interview?

- Questions to ask

- How to take action based on the interview responses

Last time we talked about how to hire non-technical staff. As for hiring developers, the hiring task involves some interesting decisions. Should you hire a new developer on an existing project? How do you find the right person? How to check the quality if you're not a coder yourself?

We're covering all this, plus

- Hiring with existing code base vs. new project

- Why and how we hired our first developer

- Where to find developers

- Hiring online vs offline

- Should you outsource the whole process?

- How to evaluate the work quality?

Hiring the first employee is a huge milestone in any small business or startup. But how do you know when the time has come? What are the risks? And how to find that new hire?

In this episode we talk about these questions.

Here's what we will cover:

- Our thought process behind our first hire

- Automating as an alternative to hiring

- How to get started

- How to find great people and the hiring process

- Online vs offline hiring

Links mentioned

Fiverr: https://www.fiverr.com/

Many small businesses start with side projects next to a full time job. So did ours. How long should you wait before you take the leap and quit your job?

- What was our decision process for quitting our jobs?

- Our experience before and after starting the business full time

- Do you need a backup plan?

- Tips to keep going and motivate yourself

Links mentioned:

- Tropical MBA: https://www.tropicalmba.com/

- Four Hour Work Week: https://fourhourworkweek.com/