pThis may sound strange, but more often than not, Appcues biggest competition is actually nothing. Most companies dont have an intentional onboarding experience; users are just dropped into a dashboard full of zeros. Their Co-founder CEO, Jonathan Kim, explains how to master the art of a meaningful onboarding experience through personalization and humanization. Listen to learn about their definition of product led growth, where theyve seen sales add the most value and what he sees for the future of UX. Youll also find out how to maximize impact if youre designing onboarding for the first time./p