With Apple Podcasts video now becoming a mainstream feature as the main hosting platforms roll it out, there are more and more creators leaning into creating this content.

But should you be joining them?

Well, before we can answer this question, we need to establish the answer to another one; do you understand the algorithmic differences surrounding video and audio?

Click play.

I'll explain.

Companies mentioned in this episode:

• LinkedIn
• YouTube
• Apple Podcasts