Good morning guys!

Apple released a brand new Apple Watch, iPad Air and iOS 14 last night and I was impressed with many of the new updates.

The one thing that really caught my eye was the new Apple Watch SE. Which is basically an Apple Watch from a few years ago that they're recycled and updated for 2020. A very clever marketing idea in my opinion. 

I was reading a kindle book last night that also shared this same pattern of taking some old and reusing it for a new medium. 

It was a podcast that had been transcribed and updated for the Kindle Marketplace. 

In todays Podcast we go over how to use this in your own business and how to attract new leads and business.