CRO is not only about increasing conversions but also about meeting business goals other than conversions like market share and customer lifetime value. We had a discussion with Guido X Jansen (psychologist, CRO specialist and the host of CRO.CAFE) about the various aspects of conversion rate optimization.  

 Highlights of the talk- 

⭐️Applying educational background of cognitive psychology and economics in CRO

⭐️Prioritizing user’s psychology in CRO 

⭐️ Focusing on profit, market share and customer satisfaction 

⭐️Comparing online and offline purchases and overcoming barriers  

Read the Blog here- https://bit.ly/3EcpAuw

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