Elle Tucker talks to Mark Anthony Peterson of Ziscuit about the changing face of the sharing economy and his experience of applying this democratizing model to the world of grocery retail. Mark shares his discovery of the power and potential of sharing and tells us how he was ahead of his time in many ways. In this compelling discussion, Mark goes on to explain the technology behind Ziscuit, a first-of-its-kind app that aims to transform the way we do our weekly shopping.