Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee discuss Podcast 2.0 initiatives and thank those who have been boosting the show. We once again talk about who technically was the first podcaster and this ongoing silliness in the attempt to re-write the early history of podcasting. We spend a considerable amount of time on the show talking about the declining number of active podcasts and the math problem that Spotify has.  We also introduce programmatic advertising to the show. Let us know what you think and what ad you hear, if any. Please check out the Fountain Podcast App that supports Podcast 2.0 initiatives. You can also boost the show V4V and have your boost read live, the easiest way to support the podcast.

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