In this episode, we chat with Hannah Pearson, founder of Pear Anderson, about tourism trends in Malaysia and Southeast Asia. Hannah shares her journey into tourism consulting and discusses the challenges of collecting quality tourism data, the impact of COVID-19 on the industry, and surprising bounce-back trends in the region. We dive into Malaysia's tourism landscape, from Chinese tourist arrivals and growing markets like India to ideas for promoting Sabah and Sarawak. Plus, insights into major regional travel hotspots and what to expect for tourism in 2025. Don't miss this comprehensive look at the region’s travel industry!
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🎙️Podcast: https://www.theseasiatravelshow.com/
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03:22 - How was Pear Anderson built?
05:20 - How do people recognize you?
08:55 - Have you been approached by the tourism promotion board?
13:13 - How did COVID-19 impact your business?
17:15 - Is it difficult to obtain data?
19:22 - Tourism arrivals in Malaysia, especially from Singapore
22:35 - How is data collected on tourist spending in Malaysia?
27:00 - How have other countries bounced back after COVID?
32:55 - Have Chinese tourist arrivals in Malaysia returned to pre-pandemic levels?
37:20 - How can Malaysia achieve better growth in tourism?
44:35 - Who are the key stakeholders in Malaysia's tourism industry?
48:46 - Taylor Swift concert: Impacts on tourism