In this week’s episode, Stephen welcomes one of America’s leading Marketing & Behavioral Management Specialists, James Bond. James is also the author of the Amazon #1 Best Selling Book, Brain Glue: How Selling Becomes Much Easier by Making Your Ideas “Sticky”.
You will learn about some of the 14 tools you can use to be more sticky, including the following:
- Metaphors
- Rhyme
- Alliteration
- Chiasmus
- Anchoring
Listen in to also learn about the concept of a Passion Box.