Art of the Kickstart

Welcome to another engaging edition of Art of the Kickstart. In this empowering episode, we'll be speaking with Ali Roberts, determined founder of Becket London. Ali will share the origin story behind her multipurpose gym-to-work bag that conveniently transitions with your lifestyle. We'll hear how Ali channeled her own frustrations into a creative solution packed with compartments, antimicrobial protection, and sustainability.

Ali will also unpack key lessons from her entrepreneurial journey so far. Learn how she overcame hurdles through grit and resilience while highlighting the importance of building a skilled team versus going solo. Additionally, Ali will explain why she chose crowdfunding to launch Becket London and her biggest challenges throughout that process.

By the end, you'll grasp exactly why Ali calls her continuous entrepreneurial education the most rewarding part so far. Tune in now to soak up this founder’s hard-won wisdom as we dive into the highs and lows behind the Becket London brand story. Ali’s candid reflections will galvanize you to keep chasing your startup dreams despite all obstacles.

 

Short on time? Here's what we talked about.

The Becket bag was designed to solve the founder's frustration with not having a suitable gym-to-work bag. It has specific compartments to keep sweaty gym clothes separate from work items like laptops.

The bag utilizes antimicrobial technology to inhibit bacteria growth and help with hygiene when transitioning from the gym to the office. This helps extend the usable life of the bag.

The founder stresses the importance of having a team to complement your weaknesses and blindspots. Going solo can result in poor decisions, whereas having diversity of skills and opinions leads to better outcomes. She suggests finding a partner to "join forces" with.

Links

http://ff.go2.fund/becketlondon

www.becketlondon.com

 

Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript

Roy Morejon:

Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, President and Founder of Enventys Partners, the world’s only turnkey product launch company...

Welcome to another episode of Art of the Kickstart. On this edition, we are delighted to introduce our remarkable guest, Greg Rollett, the Director of Growth at Grommet. Greg is the driving force behind the transformative journey of Grommet's product discovery platform, and on this episode we'll be dive into his insights. Today, we'll explore the dynamic world of product discovery and how Greg and Grommet are revolutionizing it. We'll uncover the exciting developments, challenges, and opportunities in the realm of product discovery. Listen to Greg's compelling journey, his vision for the future of product discovery, and what keeps him passionately committed to this innovative endeavor. So, stick around as we unravel the story of Greg and Grommet's quest to redefine the landscape of product discovery!

 

Short on time? Here's what we talked about.

* Grommet's Product Discovery Revolution: Discover how Grommet and its Director of Growth, Greg Rollett, are at the forefront of a transformative journey in product discovery, revolutionizing the way consumers find innovative products and connect with their creators.

Challenges and Opportunities: Gain insights into the challenges and opportunities that shape the product discovery landscape, as we uncover the dynamic developments, roadblocks, and exciting prospects in this rapidly evolving field.

Greg's Vision for the Future: Learn about Greg Rollett's visionary outlook for the future of product discovery and what keeps him passionately dedicated to this innovative enterprise, all while delivering empowering solutions for both consumers and creators.

 

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FOR ALL LISTNERS: Grommet is free! But if you come from Art of Kickstart and message Greg directly, he will cut you to the front of the line (500+ brands in que right now)!!

Links

https://thegrommet.com

https://thegrommet.com/submit-your-product

https://www.kickstarter.com/projects/803928687/ambitious-adventures-reality-tv-for-young-entrepre

 

Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript

Roy Morejon:

Welcome to another exciting episode of Art of the Kickstart. On this episode, we are thrilled to be joined by an incredible guest, Jen Sugermeyer, the founder of ATA Cosmetics and the mastermind behind the revolutionary Jade Applicator, which is made its debut jsut over a week ago. On today's episode, we'll be delving into some exciting aspects of the Jade Applicator. We’ll learn about the benefits of the Jade Applicator and who would benefit from the incredible tool. Listen to Jen’s story and what truly excites Jen about seeing her vision come to life. So, stay tuned as we uncover the inspiring story behind ATA Cosmetics and the innovative Jade Applicator. 

 

Short on time? Here's what we talked about.

Jen introduces a jade applicator for skincare and makeup, aiming to eliminate the need for brushes, sponges, and fingers, offering product savings and a spa-like experience while promoting the benefits of jade in daily routines.

She explains the benefits of jade, such as lymphatic drainage, cooling sensation, reducing puffiness, and anti-aging properties, which inspired her to create the jade applicator.

Jen's journey into entrepreneurship, her mission to elevate minds and lives, and her belief in embracing failure as a learning opportunity are discussed, along with the vision behind her brand, ATA Cosmetics, which stands for attitude, thoughts, and actions, focusing on mindset and self-control. Jen also shares her decision to launch her innovative product on Kickstarter and the preparations leading up to the launch.

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20% DISCOUNT --> EXPECTMORE20 - This will be live Nov 21!

Links

www.atacosmetics.com

https://www.kickstarter.com/projects/796650150/the-jade-applicator-elevate-your-makeup-and-skincare-routine

 

Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript

Roy Morejon:

Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Inventus Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur,

Welcome to another episode of Art of the Kickstart, where we explore the world of entrepreneurship and innovation. On this episode we are joined with two exceptional guests. First, we have Melissa Davis, the ingenious mind behind SitBax, a revolutionary bleacher seat with a successful Kickstarter campaign raising over $80,000. Melissa, a dedicated mom, shares her inspiring journey from idea to crowdfunding success. Our second guest is Forde Aley, an expert in product development and sourcing, who has worked with major retailers on a diverse range of products. Join us as we dive into the dynamic world of startups, from concept to execution, and be inspired by these remarkable entrepreneurs.

 

Short on time? Here's what we talked about.

Transition to Entrepreneurship: Melissa Davis discussed her transition from being a full-time employee to a full-time entrepreneur. Talking about the challenges of balancing her role as a mom with three active teenagers and managing multiple responsibilities. Melissa highlighted the learning experience and the need for work-life balance.

Diverse Product Sourcing: Forde's company's ability to source and manufacture a wide range of products, from chairs to privacy screens. Emphasising the importance of experience, established SOPs (Standard Operating Procedures), and the team's resourcefulness in successfully executing diverse projects.

Links

www.shiningwaysourcing.com - currently on Kickstarter with Sitbax Bleacher Seat https://www.kickstarter.com/projects/2001332735/sitbaxtm-bleacher-seat-game-changing-comfort

 

Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript

Roy Morejon:

Roy Morjon:

Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch.

I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years.

Each week I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype Squad. Now, let’s get on with the show.

Welcome to another edition of Art of the Kickstart. Today,

In this podcast episode of "Art of the Kickstart," the CEO and co-founder of SLNT, Aaron Zar, discussed the journey of establishing SLNT Pocket, a company specializing in privacy and security products. Aaron explained that the company's roots go back to his father's invention of a Faraday sleeve, initially called the Suit Pocket, in the late 1990s as a way to address privacy and security concerns with advancing mobile technology. Over the years, Aaron and his father overcame challenges, including their diverse backgrounds and a lack of cut and sew expertise, to create products that empower individuals to protect their digital lives and maintain privacy in an increasingly vulnerable and data-driven world. They discussed the importance of privacy and security in today's digital age and the need for individuals to take control of their own digital protection.

 

Short on time? Here's what we talked about.

* Aaron Discusses the journey of establishing the company and its focus on privacy and security products.

* SLNT Pocket's origins traced back to Aaron's father's invention of the Faraday sleeve, initially called the Suit Pocket, as a response to privacy and security concerns stemming from the advancement of mobile technology.

* Aarons experience with Kickstarter and his advice for other entrepreneurs looking to crowdfund.

Links

* slnt.com

* https://www.instagram.com/goslnt/

https://www.kickstarter.com/projects/silentpocket/silent-pocket-leather-goods-that-take-you-off-the

When you use the code "ENVENTYS," you'll get an exclusive 15% off any SLNT purchase. Don't miss out on this opportunity to gear up for your next adventure! Shop here: https://slnt.com/discount/ENVENTYS  

Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript

Roy Morejon:

Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next...

In this episode we engage in a fascinating conversation with Alessandro Grampa, the co-founder and head of business development at Hexagro. Hexagro, an innovative company based in Milan, is dedicated to revolutionizing the world of vertical farming and sustainable food production. Grampa delves into the backstory of Hexagro, sharing how their journey started and their mission to make healthy, sustainable food accessible to all. He discusses their latest product, Clovy, a smart IoT vertical garden, and how it represents the culmination of their extensive experience. Grampa shares valuable insights about entrepreneurship, resiliency, and the role of purpose in business success. The conversation touches on how Hexagro is combining hardware and software to educate and empower individuals, from novices to gardening enthusiasts, to grow their own fresh produce. The podcast highlights Hexagro's Kickstarter campaign for Clovy, inviting listeners to be part of a movement to transform food production and access.

 

Short on time? Here's what we talked about.

In this episode, Alessandro Grampa of Hexagro shares the origins of their innovative product, Clovy, explaining how their vision to decentralize food production stems from a deep-seated concern about the sustainability of current farming practices, with a particular focus on improving the well-being of both consumers and farmers.

He dives into the technology and design behind Clovy, emphasizing its Italian craftsmanship, sleek IoT capabilities, and how the modular system encourages people to grow their own fresh food, even with limited space.

The conversation showcases how Hexagro's combination of forward-thinking technology and a commitment to healthier, more sustainable food production is at the heart of their mission.

Links

https://www.kickstarter.com/projects/809129145/clovy-learn-to-grow-food-with-this-smart-vertical-garden?ref=user_menu

https://hexagro.io/

Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript

Roy Morejon:

Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level.

In this episode of "Art of the Kickstart," we're joined by Cristiano Magnoni, the founder of Crimagno and the creative mind behind the innovative KOBI shoe, recently launched on Kickstarter. Cristiano's lifelong passion for shoes led him from early designs in middle school to a career in industrial design and architecture, eventually bringing him back to his roots. KOBI isn't just stylish; it's eco-friendly, with uppers made from food chain waste, natural rubber soles, and biodegradable insoles. Comfort is paramount, guided by orthopedic studies, and the genderless design allows personalization through color choices. Join us for an inspiring conversation with Cristiano Magnoni about how passion, innovation, and sustainability converge in the world of footwear.

 

Short on time? Here's what we talked about.

* Passion-Driven Journey: Cristiano shares his lifelong passion for shoe design, tracing his journey from a young student sketching shoe designs to his education in industrial design and architecture. His enthusiasm for shoes ultimately led him back to the world of footwear.

* Sustainable Innovation: KOBI stands out as an environmentally friendly product with its use of innovative materials like uppers made from food chain waste, natural rubber soles, and biodegradable insoles. Cristiano emphasizes the importance of sustainability in today's production landscape.

* Comfort and Distinctive Design: The KOBI shoe is designed for exceptional comfort, informed by orthopedic studies. Its genderless design offers a unique and recognizable style while allowing personalization through color choices. Cristiano discusses how these design elements set KOBI apart in the market.

Links

https://www.kickstarter.com/projects/151322302/kobi-designed-for-the-planet-and-perfected-for-your-feet

* https://crimagno.com/

* https://www.instagram.com/crimagno_earth/

Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript

Roy Morejon:

Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years.

Each week I interview a startup success story, an inspirational entrepreneur or a business expert in orde...

Welcome to another exciting episode of Art of the Kickstart.  Today, we are delighted to introduce our guest, Laura Beauparlant, a true branding visionary. Laura is not only the founder of Lab Creative but also the author of the acclaimed book "Brand Chemistry." She is the creative force behind Brand Camp and has earned recognition as an award-winning international speaker. In this episode, we'll delve into the captivating world of branding and its vital role in selling or exiting your business. Laura will enlighten us on the significance of personal branding for founders and why it's an essential aspect of entrepreneurship. We'll also explore the art of building a powerful brand through the magic of storytelling. So, grab your metaphorical seatbelt, as we embark on a journey into the fascinating realm of branding with Laura Beauparlant.

 

Short on time? Here's what we talked about.

In this episode, listeners will gain invaluable insights into the world of branding from the esteemed Laura Beauparlant. They will discover strategies for leveraging branding to sell or exit their businesses successfully, understand the profound importance of personal branding for founders, and learn the art of crafting compelling narratives to build their brand through storytelling. Join us for a deep dive into the multifaceted aspects of branding with a true expert in the field.

Links

https://www.labcreative.ca/

https://www.amazon.com/brand-chemistry-attract-right-clients/dp/1999574702/

https://www.instagram.com/LabCreativeInc/

https://www.linkedin.com/in/laura-beauparlant

https://www.instagram.com/laurabeauparlant/

https://www.youtube.com/c/LabCreativeInc

Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript

Roy Morejon:

Roy Morejon:

Welcome to another edition of Art of the Kickstart. Today I am super, super excited because I am speaking with the one and only Laura Beauparlant, the founder of Lab Creative, author of Brand Chemistry, the creator of Brand Camp, and an award-winning international speaker. She’s not just an amazing entrepreneur, she’s a true friend. I have traveled the world with this woman from the fjords of Greenland to the Sahara Desert of Morocco. So I’m super excited to have Laura on the show today. So Laura,

Welcome to another episode of Art of the Kickstart! On this episode, we're thrilled to introduce our guest, Randall Thompson, founder of Dugout Mugs. Learn about how Randall grew his enthusiastic response from potential customers by highlighting the appeal of their product. Discover how the inspiration for Dugout Mugs came from seeing a coach turn baseball bats into training tools, leading Randall to the idea of turning bat barrels into drinking mugs.

 

Short on time? Here's what we talked about.

Randall, founder of Dugout Mugs, transitioned from a background in baseball, including playing professionally, to becoming a successful startup founder.

The inspiration for Dugout Mugs came from seeing a coach turn baseball bats into training tools, leading Randall to the idea of turning bat barrels into drinking mugs.

The early success of Dugout Mugs was driven by a grassroots approach, with Randall and his team introducing the product at a baseball event near Tropicana Field, where they received an enthusiastic response from potential customers, highlighting the appeal of their product.

Links

https://dugoutmugs.com/

* https://www.instagram.com/dugoutmugs

* https://facebook.com/dugoutmug

* https://twitter.com/dugoutmugs

Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript

Roy Morejon:

Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering, to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. The show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now, let’s get on with the show.

Welcome to another edition of Art of the Kickstart. Today I’ve got a super special guest. We are speaking with Mr. Randall, founder of Dugout Mugs. If you haven’t heard of Dugout Mugs, get out of the baseball world and take a look at these amazing products. Anyway, Randall is an amazing entrepreneur, a three-time Inc. 5,000 honoree.

Welcome to another episode of Art of the Kickstart! On this episode, we're thrilled to introduce our guest, Justin Honeysuckle – CEO of TendedBar, a dynamic leader in the hospitality industry. Learn about Justin's journey and how he has carved an inspiring path in the realms of entrepreneurship and innovation. Discover how navigating the uncharted territory of technology and regulation resembles the wild, wild west, where the balance between asking for permission and seeking forgiveness shapes the landscape of success.

 

Short on time? Here's what we talked about.

Learn about the TendedBar's remarkable growth from its inception, securing investments, introducing cutting-edge technology, and

Hear how they expanded their presence across diverse venues, eventually becoming a prominent player in the beverage service industry.

* Listen to their journey encompassing dynamic growth, innovation-driven expansions, and transformative partnerships, positioning them as a leader in modern bar service experiences.

https://youtu.be/kNala5xq8So

Links

www.tendedbar.com

* https://www.facebook.com/TendedBar/ 

* https://www.instagram.com/tendedbar/?hl=en

* https://www.linkedin.com/company/tendedbar/ 

* https://twitter.com/TendedBar

* https://youtube.com/@tendedbar3341

Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript

Roy Morejon:

Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, President and Founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out ProductHype.co and join the Hype Squad. Now, let’s get on with the show.

Welcome to another edition of Art of the Kickstart. Today I am super stoked because I am speaking with the CEO and co-founder of TendedBar, Mr. Justin Honeysuckle.