Anastasia Volkova discusses sustainable farming, incentives for behavioural change, and the importance of understanding the farming system when implementing regenerative agriculture.
When it comes to sustainable food production, we are all responsible.
The world forced farming to be this way because we wanted to support growth that is not sustainable.
Regrow is the infrastructure for decision support and incentive exchange in sustainable agriculture. Regrow is working with farmers and food supply chains across over 200 million acres in 45 countries to reduce the climate impact of agriculture and improve yield resistance.
I recently caught up with Anastasia Volkova, Regrow CEO and Co-Founder, to discuss the challenges, opportunities, and myths in transforming global food systems. Her deep understanding of their markets, customers, and the science guides how Regrow creates value across the whole supply chain. She explores the nuances around regenerative agriculture, which is a huge opportunity but must be applied in context. She also discussed the potential perils of limiting the sustainability conversation to carbon and overly simplifying the system. Anastasia dispels the myths that farmers are unwilling to share their data, declaring all that is needed is the right incentive.
In this conversation we explore how realistic is cheap food and the why the current impact on the global food system due to the war in Ukraine should not be a surprise to those following history. You can listen to our conversation here.
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