This is Ask Audrey, a digital marketing podcast from ion interactive. ion's Director of Customer Engagement, Audrey Ross, is a wealth of practical hands-on knowledge when it comes to building an interactive capability in your marketing organization.

Every week, our Director of Customer Engagement here at ion gives us a little insight into some of the best practices, news, tips & tricks for everything interactive. Audrey is a wealth of practical, real-world knowledge when it comes to content marketing, interactive content, and building engaging experiences.

Audrey breaks it down for you if you’re looking to create a quiz for your audience. What type of content can you use? What do you need before you start building? And how is creating a quiz different from creating an assessment? Audrey has all the answers for you in this episode of Ask Audrey.