Digital agency vs specialist, which is MORE EFFECTIVE? What are the differences between the two? 

 Every business’s ultimate goal is to succeed and making it possible by your own skills was quite hard. That is the reason why lots and lots of digital agencies and freelancers are born.  

In today’s episode, you will learn the difference between those two and which is more effective in terms of growing your business.

Today we interview one of our clients! He's former professional basktball player and founder of Festiie, Desmond Beristain!  

In today's interview we talk about:   

It's 2020, is blogging still important? Should your business have a blog?

 With the popular social platforms like Tik Tok, YouTube, Instagram, Facebook, and Twitter it might be a tough thing to consider especially since those other platforms can be a little bit more exciting. 

 While blogging isn't as effective as it was in the late 2000s, it still plays a MAJOR ROLE in helping build authority around your company or brand.   

Listen to today's podcast so you can learn why you should still blog.

Q: "My dad has a startup and is using social media to the fullest, but it is not working. What is he lacking?"  

The chances there are social media mistakes you're probably making. 

By utilizing a the three E's: Education, Entertainment, & Empowerment, as well as providing value to the audience, you can grow your presence on social media organically.  

Make sure to check out today's video so you can learn avoidable social media mistakes.

In today's episode of #AskVP, Emeroy is joined by one of Vision Paradox's videographers and editors, Noelle Funtanilla.  They answer these questions: 

EVERYONE can be a personal brand now thanks to the internet. But are you  using it to genuinely connect with your audience or are you using it  for vanity?

People out in the world today do not know that using words as tools can greatly increase the way they brand themselves.

A lot of people in today’s social media and professional media world rely heavily on the content they produce and not the value that the written word can have. Honing and mastering copywriting skills allow a company or individual to gain new customers by persuading consumers with words.

Luckily, today's episode of #AskVP is a social media marketing tutorial teaching you about copywriting and it importance in the social media and professional media world.

By the end of this video, you will know what copywriting is and the difference between copywriting and copyright.  

Not knowing the basic principles of copywriting is like making a sandwich with only bread. In order to be an effective copywriter. You need to know these principles.

By not knowing these principles, you are not providing any additional value to your content. This could mean that you do not know the benefit for the consumer, which is one of the most important aspects.

Luckily, today's episode of #AskVP is a social media marketing tutorial teaching you about the principles of copywriting and sparking emotions through words.

social media nowadays is more than just posting a picture. you've got to create content that engages and excites your audience.

but how do you do that?

in today's episode of #AskVP we calk about the 3 pillars to creating GREAT content for social media.

Do you need to be on every social media platform??

Ideally...

YES.

But we also acknowledge that as a business owner you don't have time to be doing all the marketing ESPECIALLY if you're just starting out.

It really matters what YOU can fit in.

What matters is you find the right platform where your audience is and spend 80% of your time there, 20% of it on other platforms if you have time.