AttractionPros Podcast

Robbie Kellman Baxter is an expert on subscription and membership programs, and is the author of The Membership Economy and The Forever Transaction. Her knowledge of what it takes to create a successful subscription or membership program is wide and deep, and this discussion will help us all understand how this powerful model can benefit our businesses.

She warns, however, that your product and offerings have to be big enough to sustain an membership model, and that if you only focus on getting people in the door, you are missing the boat.  To Robbie, a membership program is about telling people you want to have a relationship with them forever, and that you are going to provide a high level of value and trust to keep that relationship alive. 

For more on Robbie: https://robbiekellmanbaxter.com/

Special resources for the AttractionPros audience: robbiekellmanbaxter.com/audience

If you have a question for the mailbag or know of a leader we should highlight on the show, please drop us a line.  If you have questions about anything addressed on the show, feel free to reach out anytime!

Josh – [email protected]

Matt – [email protected]

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Facebook

LinkedIn

Are you looking for ways to lead your team into the "new normal"?  Schedule a FREE 30 minute call with Matt Heller to talk about anything you'd like... engaging remote employees, personal leadership struggles or your favorite ice cube recipes!  Just having someone to talk to can help you maintain perspective and spur new ideas.  To schedule your call, click here. When the time is right and you'd like to dig deeper, you may be interested in a coaching program, online workshop (customizable to you and your team) or a book-club style learning engagement.  Learning doesn't have to stop because we are social distancing! Click here for virtual and online learning resources!

Luke Finn is the Founder and CEO of Roller, a tech company providing "all-in-one software for attractions, entertainment and leisure venues."

In this episode, Luke opens up about Roller's beginnings outside of the attractions industry, important lessons that he's learned along the way, and how studying the granular impact of every touch point can lead to amazing technological innovations that have a cumulative effect on the guest experience. 

For more on Roller: https://www.roller.software/

To connect with Luke: https://www.linkedin.com/in/lukefinn/

If you have a question for the mailbag or know of a leader we should highlight on the show, please drop us a line.  If you have questions about anything addressed on the show, feel free to reach out anytime!

Josh – [email protected]

Matt – [email protected]

Twitter

Facebook

LinkedIn

Are you looking for ways to lead your team into the "new normal"?  Schedule a FREE 30 minute call with Matt Heller to talk about anything you'd like... engaging remote employees, personal leadership struggles or your favorite ice cube recipes!  Just having someone to talk to can help you maintain perspective and spur new ideas.  To schedule your call, click here. When the time is right and you'd like to dig deeper, you may be interested in a coaching program, online workshop (customizable to you and your team) or a book-club style learning engagement.  Learning doesn't have to stop because we are social distancing! Click here for virtual and online learning resources!

Dennis Moseley-Williams is a force of nature. His mission is to "inspire people to innovate and implement meaningful and lasting change in their life and business." If you don't find a few ways to implement lasting change from this conversation, you weren't listening.

In this exuberant conversation, Dennis walks us through the steps of the "Experience Economy", highlights what to remove from your business, and why you must take the time to create and design the experience you want your guests to have. 

For more about Dennis: 

• https://moseleywilliams.com/

If you have a question for the mailbag or know of a leader we should highlight on the show, please drop us a line.  If you have questions about anything addressed on the show, feel free to reach out anytime!

Josh – [email protected]

Matt – [email protected]

Twitter

Facebook

LinkedIn

Are you looking for ways to lead your team into the "new normal"?  Schedule a FREE 30 minute call with Matt Heller to talk about anything you'd like... engaging remote employees, personal leadership struggles or your favorite ice cube recipes!  Just having someone to talk to can help you maintain perspective and spur new ideas.  To schedule your call, click here. When the time is right and you'd like to dig deeper, you may be interested in a coaching program, online workshop (customizable to you and your team) or a book-club style learning engagement.  Learning doesn't have to stop because we are social distancing! Click here for virtual and online learning resources!

Matt Johnson is the Executive Director of IMAG History & Science Center, a hands-on science and aquarium museum in Fort Myers, Florida.   Matt is also on his second term as Chair of the Florida Attractions Association.

In this wide-ranging episode, Matt talks about the philosophy of combining history and science education, how a non-profit's goal is to make money despite the title, and how IMAG and attractions can plan for their re-launch when the COVID-19 pandemic winds down.

• IMAG website: https://theimag.org/

If you have a question for the mailbag or know of a leader we should highlight on the show, please drop us a line.  If you have questions about anything addressed on the show, feel free to reach out anytime!

Josh – [email protected]

Matt – [email protected]

Twitter

Facebook

LinkedIn

Are you looking for ways to lead your team into the "new normal"?  Schedule a FREE 30 minute call with Matt Heller to talk about anything you'd like... engaging remote employees, personal leadership struggles or your favorite ice cube recipes!  Just having someone to talk to can help you maintain perspective and spur new ideas.  To schedule your call, click here. When the time is right and you'd like to dig deeper, you may be interested in a coaching program, online workshop (customizable to you and your team) or a book-club style learning engagement.  Learning doesn't have to stop because we are social distancing! Click here for virtual and online learning resources!

Simon Davison is CEO and Founder of Escapology.  Based in Orlando, Escapology creates escape games that offer an amazing experience for families, friends, work colleagues or any group of people seeking some challenging fun.

In this fascinating conversation, Simon explains how a self-proclaimed claustrophobic got into the escape room industry, why focusing on what you do well is his go-to business strategy, and the process for creating stories and puzzles that both challenge and entertain.

• For more on Escapology: https://www.escapology.com/en/

If you have a question for the mailbag or know of a leader we should highlight on the show, please drop us a line.  If you have questions about anything addressed on the show, feel free to reach out anytime!

Josh – [email protected]

Matt – [email protected]

Twitter

Facebook

LinkedIn

Are you looking for ways to lead your team into the "new normal"?  Schedule a FREE 30 minute call with Matt Heller to talk about anything you'd like... engaging remote employees, personal leadership struggles or your favorite ice cube recipes!  Just having someone to talk to can help you maintain perspective and spur new ideas.  To schedule your call, click here. When the time is right and you'd like to dig deeper, you may be interested in a coaching program, online workshop (customizable to you and your team) or a book-club style learning engagement.  Learning doesn't have to stop because we are social distancing! Click here for virtual and online learning resources!

Randy Josselyn is Principal - Wildlife and Conservation at Gateway Ticketing Systems, Inc. If you don't know Randy already, you will quickly be able to tell that he has a passion for the industry and for helping people.  He also loves asking questions, so in addition to topics like empowerment and looking at an operation critically, Randy also turns the tables on us and asks us about some of our favorite things about the attractions industry.

For more...

• Gateway Ticketing Systems, Inc.

If you have a question for the mailbag or know of a leader we should highlight on the show, please drop us a line.  If you have questions about anything addressed on the show, feel free to reach out anytime!

Josh – [email protected]

Matt – [email protected]

Twitter

Facebook

LinkedIn

Are you looking for ways to lead your team into the "new normal"?  Schedule a FREE 30 minute call with Matt Heller to talk about anything you'd like... engaging remote employees, personal leadership struggles or your favorite ice cube recipes!  Just having someone to talk to can help you maintain perspective and spur new ideas.  To schedule your call, click here. When the time is right and you'd like to dig deeper, you may be interested in a coaching program, online workshop (customizable to you and your team) or a book-club style learning engagement.  Learning doesn't have to stop because we are social distancing! Click here for virtual and online learning resources!

Well this was fun! We gathered on Zoom for the first ever AttractionPros LIVE Online! We've loved this format in person, so we thought we'd try from a responsible social distance!  Great questions came in before the recording and we were able to get the perspectives of the call participants to help everyone learn.  

Many of the topics centered around the current COVID-19 pandemic including possible relaunch strategies, engaging members or pass holders and what future holds for the attractions industry.

To listen to the other 5 AttractionPros Live episodes: http://attractionpros.com/live/

If you have a question for the mailbag or know of a leader we should highlight on the show, please drop us a line.  If you have questions about anything addressed on the show, feel free to reach out anytime!

Josh – [email protected]

Matt – [email protected]

Twitter

Facebook

LinkedIn

Are you looking for ways to lead your team into the "new normal"?  Schedule a FREE 30 minute call with Matt Heller to talk about anything you'd like... engaging remote employees, personal leadership struggles or your favorite ice cube recipes!  Just having someone to talk to can help you maintain perspective and spur new ideas.  To schedule your call, click here. When the time is right and you'd like to dig deeper, you may be interested in a coaching program, online workshop (customizable to you and your team) or a book-club style learning engagement.  Learning doesn't have to stop because we are social distancing! Click here for virtual and online learning resources!

Roger Germann is the President and CEO of the Florida Aquarium. His personal mission is not only to improve the aquarium, but to help the entire industry thrive as well. In this fascinating episode, Roger walks us through his leadership philosophy (including in times a crisis), how fundraising has been impacted by COVID-19 and what he would put on a billboard. 

For more on the Florida Aquarium or Roger:

• Florida Aquarium

If you have a question for the mailbag or know of a leader we should highlight on the show, please drop us a line.  If you have questions about anything addressed on the show, feel free to reach out anytime!

Josh – [email protected]

Matt – [email protected]

Twitter

Facebook

LinkedIn

Are you looking for ways to lead your team into the "new normal"?  Schedule a FREE 30 minute call with Matt Heller to talk about anything you'd like... engaging remote employees, personal leadership struggles or your favorite ice cube recipes!  Just having someone to talk to can help you maintain perspective and spur new ideas.  To schedule your call, click here. When the time is right and you'd like to dig deeper, you may be interested in a coaching program, online workshop (customizable to you and your team) or a book-club style learning engagement.  Learning doesn't have to stop because we are social distancing! Click here for virtual and online learning resources!

Kristina Wilson is a partner with Simply Legal in Miami, FL.  They have many clients in the attractions industry, and in this episode we talk about many of the common legal issues businesses are facing while they are shut down and what to do about them.  We discuss what businesses are obligated to do in terms inn contracts and where there is leeway, clarity on financing options from the SBA (amidst a sea of ambiguity), and how attractions are using this time to be creative and innovative, particularly when it comes to giving back to their communities.

If you would like to contact Kristina:

• Simply Legal: https://www.simplylegal.co/

If you have a question for the mailbag or know of a leader we should highlight on the show, please drop us a line.  If you have questions about anything addressed on the show, feel free to reach out anytime!

Josh – [email protected]

Matt – [email protected]

Twitter

Facebook

LinkedIn

Are you looking for ways to lead your team into the "new normal"?  Schedule a FREE 30 minute call with Matt Heller to talk about anything you'd like... engaging remote employees, personal leadership struggles or your favorite ice cube recipes!  Just having someone to talk to can help you maintain perspective and spur new ideas.  To schedule your call, click here. When the time is right and you'd like to dig deeper, you may be interested in a coaching program, online workshop (customizable to you and your team) or a book-club style learning engagement.  Learning doesn't have to stop because we are social distancing! Click here for virtual and online learning resources!

Natalie Livingston is the President and Founder of ALIVE Solutions, where she and her business partner are dedicated to "keeping people and operations alive and well".

In this episode, Natalie tells us why she doesn't think there is a lifeguard shortage, what parents need to know to keep their children safe around water and her viral rant that lead to her title of "Water Safety Mama."

For more on Natalie and ALIVE Solutions:

https://alive-solutions.com/

https://www.facebook.com/AquaticsTribe/

https://www.facebook.com/aquaticsafetyconnection/

If you have a question for the mailbag or know of a leader we should highlight on the show, please drop us a line.  If you have questions about anything addressed on the show, feel free to reach out anytime!

Josh – [email protected]

Matt – [email protected]

Twitter

Facebook

LinkedIn

This episode is brought to you by BackLooper.  Have you ever gotten a negative review online?  Better yet, have you ever gotten a negative review online that you actually found to be useful?  Wouldn’t you have preferred that that guest contacted you directly?  Every organization has its flaws, and you shouldn’t be learning about yours through social media.  BackLooper was created to solve this problem directly, by collecting better feedback data from more guests, especially compared to online review sites and many other feedback collection methods.  By using BackLooper’s intuitive reporting, you can better understand what your guests are saying in masses, and make quick decisions from the results.  To learn how you can substantially increase the amount feedback you receive from your guests, and get started with a no-risk plan, visit www.amusementadvantage.com/backlooper, and contact Josh directly at [email protected]​.  It’s time to spend less time wondering what your guests are thinking, and more time connecting with them on a personal level.