Audience

Today we’re presenting a segment we call “office hours” where we talk about a particular topic in the podcasting community as well as answer questions from everyone involved in the community (including listeners). Today’s topic is all about audience growth. We talk about nine strategies you can use to promote your show (from leveraging your ... Read more

Today we’re presenting a segment we call “office hours” where we talk about a particular topic in the podcasting community as well as answer questions from everyone involved in the community (including listeners). These webinars are open to everyone, so if you would like to get on the email list, please visit castos.com. These webinars ... Read more

Today, I am joined by Leah Bjornson and Jerrid Grimm from Pressboard Media and The Science of Storytelling podcast. Leah is a content creator for the company and Jerrid is the founder and CEO. We discuss how storytelling can engage an audience with your brand. Everyone has a story and personal stories are the most ... Read more

Rebekah Bek is a marketer for Ahrefs, an SEO toolkit that helps optimize your website for best SEO results. We are discussing an experiment that Ahrefs has been running for a little over a year now with podcast sponsorship. Previously on this show, we have discussed sponsorship from the show creators’ side of the deal. ... Read more

Jeff Large is the owner of Come Alive Creative, a digital media agency that has made the pivot into podcast production. Jeff tells me about his business and why he feels podcasting has a bright future. He explains the services he and his team provide and how he can help podcasters find the right fit ... Read more

The host of Ask Rezz and Live in the Feast, Jason Resnick joins me for today’s episode. Jason is a superstar in regards to email marketing. He shares some of his secrets about reaching and growing his audience. He also announces a big change in his podcasting format and how he plans to move toward ... Read more

Charles Perry is the co-host of the Release Notes podcast. He is a software service developer who discusses the web development world with his co-host Joe. Release Notes originally focused on IOS topics but the show has evolved with Charles and Joe’s career growth. Charles tells me about how his audience responded to the gradual ... Read more

Joe Casabona is the founder of Creator Courses and a podcaster who hosts How I Built It, a podcast about developers and creators. Joe has an impressive outreach and great advice about sponsorships and networking. Joe explains how he uses his personal network to find sponsorships for his podcast. He gives me a glimpse at ... Read more

My guest today is a friend of mine, Matt Medeiros. Matt is known as the “WordPress guy” to many in his community and those of us who know him professionally. With the launch of WordPress 5.0, we discuss what the changes will mean for podcasters and WordPress users in general.  Even if you don’t plan ... Read more

Jason Chicola is the CEO of Rev.com and Temi.com, two widely used transcription services. Podcasters are increasingly finding a need for transcripts of their episodes. There are a lot of applications you may not think of at first. Jason gives me more insight into the kind of people that use Rev and Temi. He also ... Read more