Aussie Wine Chat

In this episode, we're joined by Bibi Jellema and Paul Rowsthorn of Airguides who give us a run down of their business, how the food and wine sector can connect more with tourism, and how consumer behaviour of travellers is changing. 

This week we're joined by Melbourne-based wine writer, author and judge, Jeni Port, who chats to us about going beyond the press release to deliver interesting and engaging brand stories to your consumers. 

S3E2 Join us with Jane Ferrari as we explore storytelling, whilst on a trip spreading fairy dust around the world. Manhattan, Nashville, Dublin, Longreach, Scotland Yard and Quebec with detours to Chester Osborn and Hugh Grant. Stay for the end for a verse of Queen of the Road.

S3E1 In this week's episode, we're joined by President of Noble Estates Wine and Spirits, Craig de Blois. Craig gives us the run down on the wine market in the province of Ontario, how sales and distribution through the LCBO works, and how agencies such as his are the critical link in the supply chain. 

S2E11 Richard chats to us about the Australian 'Endeavour Marketplace' online platform (Dan Murphy, BWS and Langtons) as well as what it takes to be successful with your brand online.

S2E10 In this week's episode we are joined by talented wine photographer and videographer, Matt Wilson. Matt chats to us about how he got into the industry, how he captures such interesting and engaging photos, and the importance of portraying an exciting and memorable brand story. 

S2E9 In this week's episode we are joined by Taylors Wines' Managing Director, Mitchell Taylor. We chat to Mitchell about domestic sales, exports, tourism, digital engagement and consumer messaging as well as the importance of environmental sustainability. 

On this episode we chat to three millennials in the wine marketing world: Noah Ward, Brand coordinator at Unico Zelo in the Adelaide Hills; Sean Jolley, Marketing Consultant at Hydra Consulting and Angela Oemcke , Marketing Specialist at Cellr on all things millennials and wine. One from the pre-podcast Zoom Chat archive.

We chat all things retail during the first period of Covid lockdowns with Simon Rowe General Manager SA and NT for the Sip'n'Save group. One from the pre-podcast Zoom Chat series.

S2E8 In this week's episode we are joined by founder of Wine Tourism Australia, Robin Shaw, who works with wineries, tourism operators and regions to maximise their destination appeal. Robin outlines how the shift to seated tastings are providing great opportunities for wineries. We also chat about the importance of nurturing relationships with local customer bases, creating valuable experiences, and virtual wine events.