What does it really mean to lead with authenticity? In this episode of Tenacity with Sonia C, host Sonia Couto sits down with Justin Wenzel, founder of JWX, to explore how redefining leadership transformed his life, and the lives of those he leads.

Justin opens up about growing up in the automotive industry, where his career path was laid out for him before he even had a say. From excelling in car sales to silently battling addiction and burnout, Justin shares the pivotal moment he decided to break the mold and take control of his story. His transition from surviving in a high-pressure environment to thriving in his own business is a must-hear for anyone questioning the traditional definition of success.

Throughout the episode, Sonia and Justin dive deep into:

• The stark difference between managing a team vs. leading a team.
• How emotional intelligence, empathy, and honest feedback cultivate stronger company culture.
• Why vulnerability and authentic leadership create higher-performing teams.
• The importance of personal branding and why leaders should be considering it.
• How Justin empowers his team by asking: “How can I support you as your leader?”

Whether you're a founder, a team leader, or someone rethinking your purpose, this episode is filled with real talk and tangible takeaways to help you lead from a place of courage and connection, not just compliance.

🎙️ Listen now to learn how breaking expectations can lead to a more fulfilling, impactful, and human way of leading.

Support this podcast at — https://redcircle.com/tenacity-with-sonia-c/donations

Advertising Inquiries: https://redcircle.com/brands