You would never know it based on his successes, but Rob Bunch didn’t begin his career in the world of marketing. In this episode of We Built This Brand, Rob takes us through his professional journey. From working finance in Florida, to nestling into the mountains of East Tennessee, he shares the winding road that made him a Senior Executive at The Leverage Group. Joins us as Rob talks about the importance of being authentic in business, the external impact of your company’s culture, and how it sometimes takes a little “push” to help guide your customers.

Show Highlights:

• (2:06) Rob’s backstory
• (5:32) Transition from company owner back to employee
• (6:44) Who does the Leverage Group serve
• (10:08) Major company changes during Rob’s time
• (12:00) Authenticity in branding
• (20:31) The value of positive company culture
• (23:29) How company culture impacts customers
• (26:48) Helping guide misguided customers
• (30:02) What’s ahead for the Leverage Group
• (34:31) What brand does Rob admire?
• (39:55) How you can connect with Rob Bunch

About Rob:

Rob is a Senior Executive at the Leverage Group who excels through dedication and commitment to his team, clients, and projects. He knows how to develop a creative concept from vision to final delivery. 

Links:

• The Leverage Group: leveragegroupadvertising.com