More Than Rich

Authenticity and Data-Driven Marketing with Seb Brantigan


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Join  @SebBrantigan  - digital marketing expert, as he delves into the transformative role of AI in marketing and the necessity of automation and intuitive systems. In this insightful episode, Seb emphasizes the importance of simple, concise, and consistent marketing strategies, highlighting effective approaches like email marketing and social media. He offers invaluable advice for creatives struggling to market their work, from finding a unique angle to leveraging video marketing.


Seb discusses the significance of providing value and building strong client relationships, and underscores the crucial role of data-driven decision-making in crafting successful marketing strategies. You'll also gain insights into effective pricing strategies and common pitfalls to avoid in digital marketing. Furthermore, Seb addresses the impact of technology and data privacy on marketing and the need for authenticity and honesty in all efforts.


Discover strategies for engaging unresponsive audiences by understanding their behavior and preferences. Whether you're a seasoned marketer or just starting out, this episode is packed with actionable takeaways to elevate your marketing game.:


Takeaways:


AI can automate customer interactions and provide intuitive responses.

Simplicity and consistency are key in strategies like email marketing and social media.

Creatives should find a unique angle and use video marketing to promote their work.

Building relationships and providing value are essential in marketing.

Data-driven decision-making and understanding audience behavior are crucial.

Pricing strategies should be based on value and results delivered.

Avoid pitfalls like overly complicated messages and diluted marketing efforts.

Technology and data privacy impact marketing; authenticity builds trust.

Engaging unresponsive audiences requires understanding their preferences and behavior.


Sound Bites:


"People want stuff now. So if you can't find a way to get them what they need right now, even if it's the middle of the night and you're not available, you need to have something like that automated and something that can really respond to people in a way that doesn't look automated."


"The hard sell just doesn't work anymore. Now it's more of a case of you have to be marketing consistently and that's where AI and automation can do the heavy lifting."


"Start somewhere, even if it's low paying positions or consultancy. One thing that I always encourage people to negotiate is if it is say a quote unquote free deal, can you negotiate something where let's say you're in marketing, can you negotiate some kind of commission on the revenue you bring in?"


Links:


FREE Social Lead Gen Blueprint: expertwithseb.com/smblueprint?utm_source=youtube&utm_medium=banner&utm_campaign=sm_blueprint

Follow Seb on YouTube: youtube.com/@SebBrantigan

Get Your Free Book: sebbrantigan.net/book

Visit Seb Brantigan's Blog: sebbrantigan.net

Contact: [email protected]

YouTube Channel: www.youtube.com/@SebBrantigan

Stay tuned to Seb's channel for more valuable insights and strategies to help you profit in your business!




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More Than RichBy JOECAT, LLC