The Paradigm Concept with Dr. David Rallis

Authenticity in Practice: Social Media, Leadership, and Growth with Dr. Hamza Al Atassi


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In this episode of The Paradigm Concept, host Dr. David Rallis sits down with Dr. Hamza Al Atassi, oral and maxillofacial surgeon at Metrowest Oral Surgical Associates, to explore how authenticity, storytelling, and technology intersect in modern practice. Dr. Al Atassi shares his journey from dental training in Syria to establishing a thriving private practice in Boston, reflecting on the resilience and perspective that shaped his leadership style.

Together they discuss the evolution of social media as a professional tool—how it helps surgeons communicate values, earn trust, and humanize their expertise—and why personal growth, mentorship, and shared vision remain the foundation of success at Paradigm Oral Health.

Key Points From This Episode:

  • Dr. Hamza Al Atassi’s journey from Syria to Boston and the lessons learned along the way
  • How early experience as a dental assistant shaped his approach to teamwork and leadership
  • Building rapid trust and growth through patient care and authenticity
  • The evolution of social media—from showcasing skill to communicating purpose
  • Overcoming stereotypes and connecting meaningfully with patients and referrals
  • Why values, storytelling, and brand identity matter more than technical marketing
  • The role of mentorship, collaboration, and culture at Paradigm Oral Health
  • Looking ahead: leadership, education, and building the next generation of practices

...more
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The Paradigm Concept with Dr. David RallisBy Paradigm Oral Health