The Breezy Company introduces Matthew Tremellen, Founder and CEO of DiabeticU, to talk about standing out against the noise by marketing your authenticity and personal story to earn your customers' trust.

00:00:56 - Introductions

00:01:20 - Matthew Tremellen and DiabeticU

00:03:39 - Overcoming the Noise

00:06:35 - Customers and Communication

00:12:28 - Marketing Challenges

00:13:54 - Most and Least Favorite Things

00:15:22 - Closing

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