Marketing on the Move

Marketing on the Move

By The Breezy CompanyBusinessMarketing
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Marketing on the Move episodes

  • Why You Need to Build a Network with Tim Fortescue | Marketing on the Move #18

    Tim Fortescue is a communication coach and entrepreneur. He founded 40 Watt Coaching and has worked with companies like HubSpot, Asana, and General Motors to develop his communication program. In this episode, he and the Breezy Company discuss his journey becoming an entrepreneur and the importance of building a network you can rely on.


    40 Watt Coaching ▶️ https://40wattcoaching.com/

    Tim Fortescue ▶️ https://www.linkedin.com/in/timfortescue

    Build Your Reputation ▶️ https://reputationpillars.com


    00:00:00 - Introductions

    00:04:52 - Starting 40 Watt Coaching

    00:08:33 - LinkedIn and Coaching

    00:13:24 - Resonating With Execs

    00:16:30 - Moving From Corporate to Solopreneur

    00:20:03 - Wrap Up


    Connect with us:

    The Breezy Company 💛 ⁠⁠⁠⁠⁠https://thebreezycompany.co/

    ⁠⁠⁠⁠⁠Facebook 💛 ⁠⁠⁠⁠⁠https://www.facebook.com/breezycontent

    ⁠⁠⁠⁠⁠LinkedIn 💛 ⁠⁠⁠⁠⁠https://www.linkedin.com/company/ezcontent/⁠⁠⁠⁠⁠

    Instagram 💛 ⁠⁠⁠⁠⁠https://www.instagram.com/breezy_content/

    23 min
  • Agency Veteran Bob Morris on Innovation | Marketing on the Move #17

    Bob Morris is an agency legend, M&A specialist, and co-founder of Bravery Group. In this episode, he and the Breezy Company discuss the promising use AI in the creative and agency space for making data-driven decisions, as well as looking forward to what innovation in the space might look like.

    Bravery Group ▶️ https://www.bravery.group/Build Your Reputation ▶️ https://reputationpillars.com

    00:00:56 - Introductions

    00:07:30 - Agencies and M&A

    00:10:45 - Shifts in Trends

    00:16:28 - Using AI

    00:19:30 - Innovation in Agencies

    00:25:22 - Underestimating the Client

    00:33:32 - Adaptability vs Specialization

    00:38:12 - Looking Forward

    00:40:49 - Conclusions

    Connect with us:

    The Breezy Company 💛 ⁠⁠⁠⁠⁠https://thebreezycompany.co/⁠⁠⁠⁠⁠

    Facebook 💛 ⁠⁠⁠⁠⁠https://www.facebook.com/breezycontent⁠⁠⁠⁠⁠

    LinkedIn 💛 ⁠⁠⁠⁠⁠https://www.linkedin.com/company/ezcontent/

    ⁠⁠⁠⁠⁠Instagram 💛 ⁠⁠⁠⁠⁠https://www.instagram.com/breezy_content/

    44 min
  • Growing a Business Beyond Yourself | Marketing on the Move #16

    Robert McMillan is a seasoned technology innovator and the founder and CEO of Camping Tools. In this episode, he and the Breezy Company discuss the challenges of starting and growing a business, as well as the surprises entrepreneurs discover along the way.


    Camping Tools ▶️ https://camping.tools

    Build Your Reputation ▶️ https://reputationpillars.com


    00:00:56 - Introductions

    00:04:40 - Imposter Syndrome

    00:06:1 - Creating a Startup Vision

    00:10:39 - You Have to Build a Company

    00:13:25 - Generating Attention

    00:18:12 - Security and Privacy

    00:22:57 - Agile Development

    00:24:56 - Breaking It

    00:29:23 - Change Management

    00:38:48 - Chicken Biscuits

    00:39:50 - Startup Advice

    00:42:54 - Wrap Up


    Connect with us:

    The Breezy Company 💛 ⁠⁠⁠⁠⁠https://thebreezycompany.co/

    ⁠⁠⁠⁠⁠Facebook 💛 ⁠⁠⁠⁠⁠https://www.facebook.com/breezycontent⁠⁠⁠⁠⁠

    LinkedIn 💛 ⁠⁠⁠⁠⁠https://www.linkedin.com/company/ezcontent/

    ⁠⁠⁠⁠⁠Instagram 💛 ⁠⁠⁠⁠⁠https://www.instagram.com/breezy_content/


    #Marketing #Podcast #CampingTools

    45 min
  • Thinking Like a Business Leader with Brian Lang | Marketing on the Move #15

    Brian Lang is the founder and CEO of Upside CFO and joins us today to talk about how he does things differently by thinking like a business leader and not like an accountant.


    00:00:56 - Introductions

    00:03:04 - The Working Wealthy

    00:05:13 - The Top 3 Problems

    00:08:52 - Building Trust with High Earners

    00:13:10 - Being Critical Internally

    00:15:53 - Differentiating in the Market

    00:22:09 - Advice for Struggling

    00:29:00 - What Success Looks Like

    00:34:12 - Wrap Up

    Connect with us:

    The Breezy Company 💛 ⁠⁠⁠⁠⁠https://thebreezycompany.co/

    ⁠⁠⁠⁠⁠Facebook 💛 ⁠⁠⁠⁠⁠https://www.facebook.com/breezycontent⁠⁠⁠⁠⁠

    LinkedIn 💛 ⁠⁠⁠⁠⁠https://www.linkedin.com/company/ezcontent/

    ⁠⁠⁠⁠⁠Instagram 💛 ⁠⁠⁠⁠⁠https://www.instagram.com/breezy_content/


    #Marketing #Podcast #UpsideCFO

    35 min
  • Leadership with Breakthrough Innovation | Marketing on the Move #14

    JL Heather and Preston Chandler are founders of Centered.work and hosts of Breakthrough Innovation. Today they join us to share their experiences in the leadership space.


    00:00:56 - Introductions

    00:03:22 - Clients' Biggest Challenges

    00:04:38 - From Process to Centered

    00:11:00 - Defining "Human-Centered"

    00:14:26 - When It's Not Working

    00:17:02 - Lightning Round

    00:20:01 - Worst Leadership Advice

    00:21:40 - Wrap Up


    Connect with us:

    The Breezy Company 💛 ⁠⁠⁠⁠⁠https://thebreezycompany.co/

    ⁠⁠⁠⁠⁠Facebook 💛 ⁠⁠⁠⁠⁠https://www.facebook.com/breezycontent⁠⁠⁠⁠⁠

    LinkedIn 💛 ⁠⁠⁠⁠⁠https://www.linkedin.com/company/ezcontent/

    ⁠⁠⁠⁠⁠Instagram 💛 ⁠⁠⁠⁠⁠https://www.instagram.com/breezy_content/

    23 min
  • Interviewing Camargo CEO Jay Mueller | Marketing on the Move #13

    In this interview we sit down with Jay Mueller, the CEO of Camargo Insurance, to share insights into developing authority in your market.


    00:00:56 - Introductions

    00:01:40 - The Family Business

    00:05:18 - Going National

    00:11:24 - Advocating For Your Vision

    00:15:30 - Travel and Remote Work

    00:30:53 - Involving the Customers

    00:33:14 - Future of Camargo

    00:37:01 - Closing Remarks


    Connect with us:

    The Breezy Company 💛 ⁠⁠⁠⁠⁠https://thebreezycompany.co/

    ⁠⁠⁠⁠⁠Facebook 💛 ⁠⁠⁠⁠⁠https://www.facebook.com/breezycontent⁠⁠⁠⁠⁠

    LinkedIn 💛 ⁠⁠⁠⁠⁠https://www.linkedin.com/company/ezcontent/

    ⁠⁠⁠⁠⁠Instagram 💛 ⁠⁠⁠⁠⁠https://www.instagram.com/breezy_content/

    39 min
  • Learning Leadership with Shawn Hunter | Marketing on the Move #12

    The Breezy Company introduces Shawn Hunter, Founder of Mindscaling, who shares his story of learning to trust his employees and growing with humility.


    00:00:56 - Introductions

    00:01:34 - Shawn Hunter's Background

    00:03:10 - Starting Mindscaling

    00:07:43 - The Challenges

    00:10:50 - Proudest Accomplishment

    00:12:53 - The Role of Marketing

    00:14:40 - Shawn's Advice

    00:16:47 - Closing


    Connect with us:

    The Breezy Company 💛 ⁠⁠⁠⁠⁠https://thebreezycompany.co/

    ⁠⁠⁠⁠⁠Facebook 💛 ⁠⁠⁠⁠⁠https://www.facebook.com/breezycontent⁠⁠⁠⁠⁠

    LinkedIn 💛 ⁠⁠⁠⁠⁠https://www.linkedin.com/company/ezcontent/

    ⁠⁠⁠⁠⁠Instagram 💛 ⁠⁠⁠⁠⁠https://www.instagram.com/breezy_content/

    18 min
  • Authenticity with Matthew Tremellen | Marketing on the Move #11

    The Breezy Company introduces Matthew Tremellen, Founder and CEO of DiabeticU, to talk about standing out against the noise by marketing your authenticity and personal story to earn your customers' trust.


    00:00:56 - Introductions

    00:01:20 - Matthew Tremellen and DiabeticU

    00:03:39 - Overcoming the Noise

    00:06:35 - Customers and Communication

    00:12:28 - Marketing Challenges

    00:13:54 - Most and Least Favorite Things

    00:15:22 - Closing


    Connect with us:

    The Breezy Company 💛 ⁠⁠⁠⁠⁠https://thebreezycompany.co/

    ⁠⁠⁠⁠⁠Facebook 💛 ⁠⁠⁠⁠⁠https://www.facebook.com/breezycontent⁠⁠⁠⁠⁠

    LinkedIn 💛 ⁠⁠⁠⁠⁠https://www.linkedin.com/company/ezcontent/

    ⁠⁠⁠⁠⁠Instagram 💛 ⁠⁠⁠⁠⁠https://www.instagram.com/breezy_content/

    17 min
  • The Customer Value Journey | Marketing on the Move #10

    The Breezy Company introduces and explains the steps along the Customer Value Journey, which is a framework that describes the complete process a customer undertakes when interacting with a brand or business.


    00:00:56 - Introductions

    00:03:01 - Customer Value Journey

    00:04:52 - Organic VS Paid

    00:09:44 - Engagement

    00:13:52 - Endorsement

    00:15:27 - Subscription

    00:19:23 - Conversion

    00:22:16 - Excitement

    00:25:45 - Ascend

    00:26:48 - Advocation

    00:30:50 - Ending


    Connect with us:

    The Breezy Company 💛 ⁠⁠⁠⁠⁠https://thebreezycompany.co/

    ⁠⁠⁠⁠⁠Facebook 💛 ⁠⁠⁠⁠⁠https://www.facebook.com/breezycontent⁠⁠⁠⁠⁠

    LinkedIn 💛 ⁠⁠⁠⁠⁠https://www.linkedin.com/company/ezcontent/

    ⁠⁠⁠⁠⁠Instagram 💛 ⁠⁠⁠⁠⁠https://www.instagram.com/breezy_content/

    32 min
  • Creating a Marketing Strategy Around Your Content | Marketing on the Move #9

    The Breezy Company team explain why it is important to have a clear and comprehensive marketing strategy and creating content that serves the goals of your business.


    00:00:56 - Introductions

    00:00:56 - Why it's crucial to have a strategy

    00:04:53 - Shortcomings of not having a strategy

    00:07:48 - Getting started

    00:09:27 - The Frameworks

    00:34:10 - Outro


    Connect with us:

    The Breezy Company 💛 ⁠⁠⁠⁠⁠https://thebreezycompany.co/

    ⁠⁠⁠⁠⁠Facebook 💛 ⁠⁠⁠⁠⁠https://www.facebook.com/breezycontent⁠⁠⁠⁠⁠

    LinkedIn 💛 ⁠⁠⁠⁠⁠https://www.linkedin.com/company/ezcontent/

    ⁠⁠⁠⁠⁠Instagram 💛 ⁠⁠⁠⁠⁠https://www.instagram.com/breezy_content/

    36 min

About Marketing on the Move

From the publisher's feed

Marketing on the Move, presented by The Breezy Company, dives into the ever-shifting world of marketing to reveal the tactics and secrets behind making great content.