In the third episode of the Autofocus Podcast we have the opportunity to sit down with Shehab Gargash, CEO of the Gargash Group and Chairman of Daman Investments.
The Gargash Group sits at the forefront of the transformation of the automotive industry, with Gargash Enterprises, official distributor of leading luxury brand Mercedes-Benz, as well as Gargash Motors, official distributor of Alfa Romeo and GAC Motor.
In this episode, Shehab gives us a clear picture of the very real challenges facing the regional automotive industry and insight into what we need to do to adapt. People are moving on from owning a car to accessing it as and when they need it. And they are accessing and interacting with automotive brands differently. What has worked before will not work anymore.
This means a fundamental rethink of strategy, communication, and even mindsets and skillsets for the future of the industry.
On a lighter note, we speak on his participation in the Gumball 3000 Rally, his Instagram adventures, advice for the next generation of leaders and the story behind his personal collection of boarding passes.
Connect with Shehab Gargash on Instagram