Autoline This Week - Video

Volkswagen used to dominate the import segment in the American market. Today, it’s one of the smaller automakers in America. But the company is betting big on electric vehicles, and Scott Keogh, the CEO of Volkswagen of America, sees them as the key way to build market share back up again.

Because Subaru is so successful in the American market, most people don’t realize it’s actually quite a small car company. But it has the highest brand loyalty and resale value of any automaker. On this show, Tom Doll, the President and CEO of Subaru of America, talks about how they plan to keep their momentum going.

The Jeep brand grew exponentially over the last decade, mainly because it hasn’t faced much competition. That’s why Ford is bringing back the Bronco. One model is aimed right at the Jeep Wrangler, the other is aimed at the Jeep Compass. Today’s show is all about how Ford is bringing back the Bronco brand.

Automotive Lease Guide helps automakers figure out what a car will be worth in three years. That helps automakers figure out what they can charge for lease payments. It’s what they call residual values. But how do you figure out residual values? And what can car companies do to improve them? Those are the topics on this show.

Car dealers just went through the greatest economic shock that they’ve ever experienced. But right now, there are signs that the auto business is starting to recover. Even so, it’s not going to back to normal. Sandy Schwartz, CEO of Cox Automotive, says this is a teaching moment for car dealers to learn new ways to do business.

The U.S. auto industry employs nearly a million people and generates nearly one trillion dollars for the U.S. economy. The faster the auto industry gets back on its feet, the faster the U.S. economy recovers. U.S. Representative Debbie Dingell, Julie Fream, CEO of the Original Equipment Supplier Association, Steve Finlay of WardsAuto and John McElroy of Autoline.tv discuss what the industry needs.

The U.S. auto industry employs nearly a million people and generates nearly one trillion dollars for the U.S. economy. The faster the auto industry gets back on its feet, the faster the U.S. economy recovers. U.S. Representative Debbie Dingell, Julie Fream, CEO of the Original Equipment Supplier Association, Steve Finlay of WardsAuto and John McElroy of Autoline.tv discuss what the industry needs.

The U.S. auto industry employs nearly a million people and generates nearly one trillion dollars for the U.S. economy. The faster the auto industry gets back on its feet, the faster the U.S. economy recovers. U.S. Representative Debbie Dingell, Julie Fream, CEO of the Original Equipment Supplier Association, Steve Finlay of WardsAuto and John McElroy of Autoline.tv discuss what the industry needs.

Traditional automakers work at a much slower clock-speed than Silicon Valley. In many respects, they have to. Automobiles are very complicated pieces of machinery and can have a big impact on public safety. Even so, automakers want to speed up their clock-speed. Today’s show is about how they’re doing that.

Automakers and their suppliers desperately want to get back to normal production. If they don’t get revenue coming in soon they could face bankruptcy. But even after they restart their assembly lines, will there be customers ready to buy their cars? Today’s panel examines the challenges the auto industry faces and the likely steps it will take to get things going again.