Patient messaging has become more common across health systems, but few use it in a way that truly supports better health outcomes. Northwestern Medicine’s Smart Outreach for Better Health is taking patient communication a step further by using automation to identify specific populations and send personalized clinically relevant messages. Our host Myesha Williams and Northwestern’s Program Manager Dharmesh Patel share how this initiative bridges care gaps, boosts follow up rates and helps patients stay engaged in their own care.

Guest speaker:

Dharamesh Patel

Host:

Show notes:

[00:56] – Overview of the Better Health initiative and how patient messaging was deployed

[01:53] – Collaboration between data and quality leaders that launched automated patient outreach

[03:17] – Implementing a systemwide strategy to enhance outreach and care coordination

[04:19] – Timing messages to reach patients when they’re most likely to respond

[06:32] – Role of patient and family advisors in driving success and credibility

[07:40] – How the team increased follow-through rates, engaging 13% of patients

[09:12] – Tackling challenges and leveraging EMR analyst expertise

[09:54] – Addressing time constraints as a key project barrier

Links | Resources:

Subscribe Today!

Apple Podcasts

Spotify

YouTube

Android

RSS Feed