Here are some of the topics Ron had the opportunity to discuss with Jeff Galea:

• How a COVID inspired look behind-the-scenes for the design community turned into a successful weekly seminar series
• The importance behind educating consumers to improve sales and communication
• Jeff's showroom powered by Rosewater Energy and his take on battery storage technologies
• Jeff's business outlook for 2021 and why he will still be focusing on recurring revenue

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au157

SHOW NOTES

Jeff is Founder and President at Boca Tech and Automation. His team focuses exclusively on integrating luxury A/V and control systems into homes, yachts, and businesses in some of the most prestigious spaces in the United States.

Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

About One Firefly

One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Chris had the opportunity to discuss with Ron Callis:

• How Ron found his way into the custom integration industry
• Ron’s unique experience being part of a human-powered submarine team while a student at Virginia Tech
• The One Firefly company culture and how they were able to shift to a fully remote company in 2016
• Ways the structure and process of EOS helped One Firefly prepare for the challenges that came with COVID-19

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au156

SHOW NOTES

After graduating from VA Tech with a degree in Mechanical Engineering, Ron started his career with Lutron Electronics. He also spent time at Crestron Electronics before he started Firefly Design Group in 2007. In 2012 the company rebranded and became the company everyone knows today as One Firefly.

Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

About One Firefly

One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Adam Pauska:

• Risks faced by high net worth individuals
• The breakdown on insurance credits for smart home systems
• Innovative technologies that benefit both the integrator and homeowner
• Types of insurance products for ultra high-net-worth customers

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au155

SHOW NOTES

Adam is currently the Principal at AXG Advisors. Adam partners with the ultra-affluent and their other advisors to build and maintain their personal insurance portfolios, human-to-human while navigating the ever-changing insurance marketplace.  

Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

About One Firefly

One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Jason Roberts:

• Jason's experience buying an integration firm in 2012
• The dynamics of developing a winning relationship with a custom builder
• The Bravas approach to manufacturer preferences throughout their different locations
• Jason's outlook for Bravas and our industry in 2021

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au154

SHOW NOTES

Currently, with Bravas Boca Raton, Jason works with 14 other like-minded business owners to facilitate the merger that created the largest nationwide luxury A/V firm. Prior to joining the residential custom integration space, Jason spent 20 years as a software executive in the higher-education vertical.

Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

About One Firefly

One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Andrea Hoffer:

• Common mistakes companies make during the hiring process
• Best hiring practices and techniques business owners can implement
• What to expect when working with a recruitment agency
• How companies can utilize assessments both during recruiting and for ongoing team development

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au153

SHOW NOTES

Andrea Hoffer is currently CEO of Aha Recruiting Experts. Today, Andrea helps companies recruit, hire, onboard, and engage their team members across many industries and verticals. Her clear cut action steps and supportive coaching has helped businesses build their Dream Team with great results.

Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

About One Firefly

One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Angela Larson and Blair Piersall:

• Angela and Blair's backstory and how they transitioned into a career with Savant
• Ways Savant pivoted their focus to provide dealers more education and training during COVID-19
• The idea behind creating a virtual showroom experience
• The process for dealers and the design community to schedule a virtual demo.

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au152

SHOW NOTES

Angela Larson currently works with Savant as Senior Vice President of Customer Operations at Savant. Blair Piersall is presently Vice President of Sales with Savant. Angela uses her 21 years of experience in the lighting control and home automation space to oversee Inside Sales, Marketing, Training, and the development of all web platform business tools, including the Savant Store. With over 20 years in the custom electronic industry, Blair leads the field sales effort as Vice President of Sales for the pro channel of Savant's domestic and international business.

Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

About One Firefly

One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

In this week’s After Show, we chat with Marc Fulker, Owner at Greenstar Technologies. Marc shares the details of how they were able to land a recent spectacular Control4 project and the importance of communication to earn a client’s trust and partnership. He also discusses their approach to capturing beautiful project imagery.If you haven't already listened to the full interview, make sure to check out show #151 here on the podcast or over on our Facebook page at facebook.com/onefireflyllc. Okay, let’s jump into my conversation with Marc Fulker.

Here are some of the topics Ron had the opportunity to discuss with Marc Fulker:

• The state of COVID-19 in the country of Australia
• How Marc was able to use his showroom to change the customer experience dynamic
• Marc's transition from an electrician to the home automation space
• We even got a video tour of his new showroom which is featured on our One Firefly Facebook page

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au151

SHOW NOTES

Marc started Greenstar Technologies in 2011 after spending 10 years working as an electrician in the residential and industrial sectors. Today, Greenstar Technologies consists of a team of nine staff members, has been a Control4 dealer since 2016, and just recently opened a beautiful new showroom and office space in their central Melbourne location.

Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

About One Firefly

One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

In this week’s After Show, we chat with Brian Perreault, COO at Barrett's Technology Solutions. Brian sheds light on the importance of relationship building and gaining the client’s trust for any successful integration firm.If you haven't already listened to the full interview, make sure to check out show #150 here on the podcast or over on our Facebook page at facebook.com/onefireflyllc. Okay, let’s jump into my conversation with Brian Perreault.

Here are some of the topics Ron had the opportunity to discuss with Brian Perreault:

• Brian's near 30-year career with Barrett's Technology
• The benefit of building relationships and being a resource for clients
• Why embracing change is crucial for the growth of a small business
• How integrating Google Ads into their marketing strategy has helped their business

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au150

SHOW NOTES

As COO with over 30 years of experience, Brian oversees all aspects of Barrett's Technology Solutions and has been instrumental in helping to guide the company to become a highly respected residential and commercial technology integration company in the greater Chicago-land area.

Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

About One Firefly

One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.