We're all looking for the "Ultimate Marketing Plan," one brilliant, easy-to-follow masterpiece that will magically deliver our most profitable, qualified and easy-to-work-with customers like clockwork. And we all want to believe in a classic by the master marketer Dan S. Kennedy. We've taken his courses, flocked to his events, and sweated through his mastermind [...]

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Aviation Sales consultant Mark Leeper and Marketing Consultant Paula Williams discuss the three things you should do BEFORE your next trade show to make the sales justify the expense and effort! https://www.youtube.com/watch?v=6GpeAIVmAYs Trade shows are a great opportunity, but a HUGE investment.  It's important to make the most of each trade [...]

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