In this episode of The School of Business, I sit down with Summer Poletti to discuss the new reality of B2B sales and why she believes the future is "All-bound."

Chapters:
0:00 - The Visibility Trap
0:23 - Inbound is done
0:54 - Is Your Content Actually Worth an Email?
1:33 - The "Check-the-Box" Marketing Trap
2:44 - The Path to Broke Founder Land
3:53 - Navigating a World of Bot Traffic
4:57 - The art of emotional connection
6:06 - Website Copy That Actually Kills Sales
6:43 - Why Stats Don't Close Deals, Emotions Do
7:31 - Stop Trying to be Nike
8:43 - Using AI to Extract "Gold" from Client Interviews
10:54 - Replacing a Corporate Team with AI
12:56 - The Low-Cost Reality of Modern Entrepreneurship
14:08 - The Secret to Finding Your Niche

Want more:
Josh's LinkedIn: https://www.linkedin.com/in/josh-harris-711998275/
Summer's LinkedIn: https://www.linkedin.com/in/summer-poletti-rhymes-with-spaghetti-27207812/