In this episode, Justin Janowski discusses the importance of sales for Christian coaches and entrepreneurs. He shares his own success story and emphasizes the need to overcome sales avoidance. Many coaches focus on non-income generating activities instead of sales, which hinders their financial success. The Justin distinguishes between the short game (activities that lead to sales in the immediate future) and the long game (activities that build a strong foundation for future sales). He encourages coaches to prioritize sales and take real action to invite prospects to buy.

Keywords: sales strategies, Christian coaches, entrepreneurs, sales avoidance, income generation, financial success, short game, long game, prioritization

Takeaways

Chapters:

00:00 Introduction and Background

01:27 The Impact of Sales Avoidance on Coaches and Entrepreneurs

02:52 Defining Success and the Consequences of Focusing on the Wrong Areas

04:20 The Short Game vs. the Long Game: Prioritizing Activities

07:43 Sales as an Expression of Love and Service