Constructing Greatness

Avoiding Traditional Paths and Creating Alternative Roads To Success with Andre Golsorkhi


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Soon in his life, our guest, Andre Golsorkhi, found out he wasn't made to follow a traditional career path would demand. He had an entrepreneurial spirit, always eager to learn, solve specific problems, and discover new ways of doing things. 


Andre Golsorkhi is the Founder and President of Sidecar, a company leader in e-commerce marketing technology, recently acquired by Quartile. Before Sidecar, Andre founded MediLync, Omeda, and Snipi, three different startups with different destinies and multiple valuable lessons to develop Andre's career. 


Andre takes us on a fantastic trip around his career in this episode, from the software he developed inspired by his father's job to the later backlashes to his success with Sidecar. We delve into how important it was for Andre to count on his family's support and how his tendency to do things his own way helped him become a successful "multipreneur." 


We also talk about the effort and commitment it takes to create a successful company, which is never represented in news headlines, and the importance of niching down to achieve success. In the end, Andre shares invaluable advice for young people interested in becoming entrepreneurs.


Some Questions I Ask:

  • When you started college, did you have any inclination to be an entrepreneur? (7:59)
  • You started MediLync, and some years after, Omeda, could you talk a bit about that? (10:17)
  • You were recently acquired by Quartile. Talk a bit about the process of that acquisition and how that transition has been for you (30:35)


In This Episode, You Will Learn:

  • About Andre's experiences at college and how and why he decided to stop his academic formation (2:59)
  • MediLync, the software that would start everything for Andre (4:03)
  • Andre talks about the challenges of growing an agency (13:58)
  • Some of the lessons Andre got from his not so successful endeavors (21:40)
  • Andre talks about how it was for him the acquisition process (34:18)
  • Andre shares his thoughts on the entrepreneurial journey and what young folks should focus on if they want to go through it (53:18)


Resources:

  • Quartile website


Connect with Andre:

  • LinkedIn
  • Twitter


Let's Connect!

  • LinkedIn
  • Instagram 
  • Twitter
  • MPC Builders - Website
  • MPC Builders - Facebook

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Constructing GreatnessBy Nicholas Ofak

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