B2B Bites

B2B Bites

By BigCommerceTechnology
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B2B Bites episodes

  • Digitally Transforming a Heritage Brand: Norsland Lefse’s Story

    Lori McDonald is no stranger to ecommerce, but when she decided to take Norsland Lefse online, she had to put all her learnings into digitally transforming this legacy brand. In this episode, host Lance Owide uncovers what went right to create this success story, and how BigCommerce help with this transformation.

    28 min
  • How to Maximize AI for Your B2B with McFadyen

    AI is a hot button topic, but does your ecommerce brand really know how to maximize its use cases? BigCommerce's Lance Owide is joined by McFadyen Digital's Head of Strategy Jeff Mikos to dive into practical ways B2B brands can use AI for their unique objectives without getting distracted by all the hype.

    26 min
  • Veterinary MedTech in the Digital Age: Movora's Story

    Join BigCommerce's Lance Owide and Korrie Wilhelm, VP, Marketing Communications and Global Brand Strategy at Movora, for a discussion on B2B ecommerce in the veterinary medtech space. Hear how Korrie's team fosters easily accessible product education through their website and so much more in this episode of B2B Bites.

    33 min
  • Efficiency, Sustainability, and Quality in B2B: AS Colour's Story

    AS Colour, a beloved brand of blank apparel, is on track to becoming the global leader in that space. To dive into how they're accomplishing this, CEO Clive Ormerod sat down with BigCommerce's B2B General Manger and host Lance Owide to talk all things sustainability, international growth, and adapting to a changing retail landscape.

    35 min
  • Bringing DTC experiences to B2B: Sellars' Story

    Jacob Jones, Vice President of Information Technology, joined Sellars with a large task at hand — revamp their B2B ecommerce strategy. In this discussion with Lance Owide, B2B Bites host and BigCommerce General Manager of B2B, they tackle the challenges of going online as a B2B brand, and all the excitement that comes with it.

    32 min

About B2B Bites

From the publisher's feed

Join us for bite-sized episodes filled with B2B ecommerce insights. Our host, Lance Owide, chats with industry experts about the latest B2B news, trends, and opportunities. Plus, hear first-hand from…