How do you drive demand?

B2B Marketer Breaks Down How She's Built A Highly Engaged YouTube Audience | Episode #5


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YouTube...


It's the channel that VERY few B2B marketers have perfected. 


Unlike LinkedIn, where it seems every company is killing it - the same definitely can't be said for YouTube.


Meaning one thing:


OPPORTUNITY.


Look...


I'm going to stand by the following the statement & watch it play out over the next 12-24 months... and that statement is:


"A YouTube subscriber will become 100x more valuable than an email subscriber & companies will seriously regret not getting in earlier" 


In 99% of industries, YouTube is ridiculously un-saturated & a wide open ocean to jump into. 


And my hope with this episode, is that it helps push my companies to start the process of building their OWN. 


P.S. If you want to check out the podcast guest Karolina, here is the link to her LinkedIn.

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How do you drive demand?By Josef Newton