In this episode of the Biz to Biz Podcast, we’re joined by Kevin Gaither — a seasoned sales leader with over 25 years of experience building, scaling, and fixing sales teams at high-growth startups. With eight startups under his belt, three successful liquidity events, and multiple companies reaching the Inc. 500 and Deloitte Fast 500 lists, Kevin has seen it all — and made more than a few mistakes along the way.

Kevin shares the raw, unfiltered lessons he’s learned from decades in the trenches, leading teams of 30 to over 500 salespeople. From recruiting and training to leadership and strategy, his insights are hard-earned and battle-tested. No fluff, just real stories, real takeaways, and real talk about what not to do when growing a business.

Whether you're a founder, sales leader, or aspiring entrepreneur, this episode is packed with actionable advice to help you avoid common pitfalls and accelerate your growth.

📈 Experience over opinions.

🎙️ Tune in and learn how to turn mistakes into momentum.

💼 Connect with Kevin: LinkedIn

Don't miss this candid and insightful conversation!

In this episode of the Biz To Biz Podcast, we sit down with Oz Azaria, CEO of Hoox, a company that's transforming how credit card issuers and merchants activate and engage customers.

With a strong background in the payments industry, Oz brings deep insights from his time as Director of Business Development at Mastercard and Max (formerly Leumi Card). Now, at the helm of Hoox, he’s bridging the gap between merchants and card issuers to unlock new revenue and loyalty opportunities.

Tune in as we explore:

How Hoox is helping merchants drive more value from their payment relationships

Oz’s journey from global corporations to fintech innovation

Key trends shaping the future of customer activation and cardholder engagement

💳 Don't miss this conversation if you're in fintech, merchant services, or the payment processing space!

📌 Subscribe for more expert interviews every week!

#Hoox #OzAzaria #Fintech #BizToBizPodcast #MerchantSolutions #CreditCardIndustry #CustomerEngagement

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In this high-energy episode of the Biz to Biz Podcast, we sit down with Joel Zeff — dynamic speaker, improvisational humorist, and author of Make the Right Choice. With a career that started in journalism and PR and took an unexpected turn into corporate comedy and motivational speaking, Joel has made a name for himself by bringing laughter, insight, and inspiration to organizations around the world — including the IRS!

Joel shares how he uses improvisational comedy to ignite creativity, build stronger teams, and help individuals and companies celebrate everyday successes. Through his interactive performances, Joel doesn’t just entertain — he transforms. By inviting audience members on stage to improvise in front of hundreds (or even thousands), he empowers people to embrace uncertainty, collaborate, and step out of their comfort zones.

Tune in to hear how Joel’s unique journey led him to become a sought-after corporate speaker, why celebration is a secret ingredient for success, and how making the right choices can lead to more passionate and productive lives — in business and beyond.

🎭 Laughter meets leadership in this unforgettable episode!

📘 Learn more: Make the Right Choice by Joel Zeff

🌐 Visit: joelzeff.com

Get ready to laugh, learn, and celebrate success!

Join us as we celebrate the remarkable career of Ken Musante, the 2025 recipient of the Midwest Acquirers Association’s prestigious Industry Achievement Award. With over 30 years of experience in the payments industry, Ken has journeyed from foundational roles at Wells Fargo—cultivating ISO sponsorships and managing merchant portfolios—to founding Humboldt Merchant Services in 1993, leading its acquisition by Moneris in 2008, and guiding integration as an executive. In 2010, he co‑founded Eureka Payments, later extending his influence as an expert witness in high‑stakes DOJ payment cases.

Ken’s dedication continued at Chase’s WePay division, where he drove terminal integrations as Senior Product Manager, and most recently through Napa Payments and Consulting—his latest venture offering strategic guidance, expert testimony, and optimized payment solutions to merchants.

In this episode, Ken shares insights on:

The evolution of merchant acquiring over three decades

Lessons learned from founding and scaling multiple payments businesses

Behind-the-scenes of expert witness work in DOJ cases

How to build and sustain meaningful industry impact

Tune in to hear Ken’s journey of innovation, leadership, and unwavering dedication to progress—qualities that earned him the 2025 MWAA Industry Achievement Award.

Ken Musante :

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In this episode, we sit down with Matthew Ethos — a no-fluff virtual assistant expert and business operator who’s transforming the way insurance businesses scale. With over 1,500 remote roles built for agencies across the U.S., Matthew is on a mission to help agency owners, MGAs, TPAs, and insurance leaders grow leaner, faster, and more profitably.

Forget going viral. This conversation is about real growth: hiring smarter, building sharper systems, and optimizing retention without bloated costs or broken operations.

If you’re buried in the weeds, stuck with low retention, or trying to scale without a clear system, this episode is for you.

We cover:

✅ Virtual staffing for ops, sales, and service

✅ SOPs and retention systems that actually work

✅ Strategic support for lean, scalable growth

This isn’t for followers—it’s for founders.

Tune in and get out of the weeds.

Matthew Saffer LinkedIn: https://www.linkedin.com/in/mj-saffer/

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🎙️ In this episode of B2B Vault - The Biz To Biz Podcast, we sit down with Josef Stetter, known as The Dream Job Whisperer. With a career that spans working with startups to global giants, Josef has helped over 11,000 people land their dream jobs.

As a recruiter, headhunter, resume writer, and radio host, Josef shares his powerful insights on today’s job market, how to stand out in a crowded field, and why connecting the right people is his true passion.

Whether you're a job seeker, hiring manager, or just love inspiring career stories—this is an episode you don’t want to miss.

🔹 Tune in now on Spotify, Apple Podcasts, YouTube, and all major podcast platforms!

#DreamJob #RecruiterLife #CareerAdvice #B2BPodcast #JosefStetter #ResumeTips #JobSearch #PeopleConnector

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In this episode of the Biz To Biz Podcast, we dive into the future of business intelligence with Sarah Kabakoff, CEO of Genetica, and a driving force behind intelligent automation in modern industries.

With a deep background leading revenue and product strategy at AI-driven SaaS startups, Sarah and her team have spent the last decade transforming operations in restaurants, retail, and regulated markets through cutting-edge technology.

At Genetica, Sarah is leading the charge on ServeAI, a data intelligence platform that merges enriched SQL layers, LLM-powered agents, and real-time business logic. The result? A revolutionary tool that eliminates the need for static dashboards, analysts, or complex BI systems.

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In this episode, renowned business strategist Richard Kaye shares expert insights on how to maintain strong and effective public relations in today’s competitive marketplace. Learn the core principles of successful PR, common pitfalls to avoid, and actionable strategies to enhance your company’s reputation and visibility. Whether you're an entrepreneur, executive, or communications professional, this conversation offers valuable guidance for sustaining a positive public image.

#PublicRelations #RichardKaye #BusinessPR #ReputationManagement #Entrepreneurship

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On this episode of The Biz To Biz Podcast, Matt McTeague shares how his software is supporting and evolving the adult industry, offering valuable insights from his years of experience.

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