In this episode of The Petey Performance Podcast, Peter Wright sits down with S&C Coach Adrian O’Brien, to discuss a range of topics crucial to coaches in the world of GAA, hurling and beyond. They explore the challenges of starting and running a business during COVID, the importance of human connection in coaching and the dangers of athletes becoming too manufactured.

Adrian shares insights on increasing participation levels, balancing team training with S&C roles and the significance of stats and KPIs. They also delve into skill acquisition, building a strong team culture and what it takes to be an inter-county athlete.