In this powerful episode of Tech Diva Biz Talks, Audrey Wiggins dives into the world of creative entrepreneurship with TEDx speaker, author, and legendary “Santa for Nerds,” Paul Pape.

For over 20 years, Paul has designed custom collectibles for Disney, Universal, Nickelodeon, and fans around the world — all while building a profitable creative studio from scratch. Today, he teaches artists and makers how to build thriving businesses using his Gamify Business framework, a uniquely playful approach that turns business planning into character creation, pricing into magic-item valuation, and clients into campaigns worth conquering.

Inside this conversation, you’ll learn:

• Why creatives often undercharge—and how to fix it immediately
• How to turn your business plan into a fun, creative “character sheet”
• The truth behind the Rule of 100 and why you only need a small group of true supporters
• How to price your art like a magic item, not a commodity
• How to align your creativity with sustainable profit
• The mindset shift that moves you from starving artist to creative hero

Whether you're a designer, maker, writer, performer, or creative entrepreneur, Paul’s insights will help you level up, charge your worth, and embrace the adventure of running a business with joy — not fear.

This episode is your invitation to become the hero of your own creative story.

GamifyBusiness.com/podcast

paulpapedesigns.com

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