In Kenyan slang it was called Petho or Pice. It was a belief that some tasks or jobs were more prestigious and that others were slightly demeaning. Some of these attitudes can be hindrances to your progression in the world of business. We talk about the need to focus and the differences that exist between doing the grit of trade and the challenges of the same in the media spotlight. Maybe this is the curse of our age. The fact that we can hardly get time alone to build in private without some prying eyes coming in to see what we are up to. This is a continuation in our exploration of short form content although we do plan to be back with our thought provoking interviews. Don’t forget to subscribe to our magazine at only $24 per year for 12 issues and to host your ads with us in this podcast.