Here is a great conversation about the quite a number of subjects but with one underlying idea. #Fashion, #Technology and #Innovation and how to merge these ideas into creating great looks while also managing the vast amount of waste that is generated to make these clothes. The guest Julia K. Dietmar also talks about tools that they have developed to make you dress smarter as well as some really interesting ideas about how she #transitioned into #Fashion. Those who follow us know that we have a soft spot for people who make these transitions seamlessly.
#SoftwareEngineer and #coder to #MBA. Working for Large and small companies.
How she entered into #retail and #apparel angle almost accidentally. The company she was working with got #acquired by Walmart where she got to learn more from about the retail space. Major challenges regarding selling apparel and #forecast #demand. Entrance
Now #circular economy and 2nd hand apparel. #Computervision to find pictures and items in catalogues. Foray into #AI.
Then deep tech focus. AI for retailers to find customers.
Generative AI in 2017 (early adopters).
90% of the customers were apparel brands. Two major approaches that her company has.
1. Mindful dressing...consumers empowered to make better decisions about how to dress when buying or using what you already have. Digitize the wardrobe by taking a picture. Then use AI to be more creative. Spark creativity to increase utilisation.
2. Tools around education. Preferences style #personalities, #bodyshape and others to aid in #decisionmaking.
Did you know that
a) Every year 11.3 million tonnes of textiles.
b) Today we have already produced enough clothes to dress 6 generations of humans.
c) 30% items manufactured are never sold.