In our final year-end special episode, we revisit topics that defined the year. Sean and Gina discuss the rise of Purpose Driven Banking in 2021 and how it sets a new standard for the industry moving forward. A term coined by Accenture, this approach to banking helps financial institutions mean more to their customers and members, truly living up to their essential role in people's lives. Simultaneously, banks and credit unions that embrace a deeper sense of purpose find fresh opportunities and expanding influence. Tied to a renewed sense of purpose is community-building in community banking and new ways of thinking about serving – because community represents more than just geography. Finally, our hosts provide a preview of our first episode in 2022, featuring a community banking leader who will kick off the New Year in style.

This podcast is hosted by ZenCast.fm