How did a men's sex toy become the most iconic kid's toy in history?  Barbie is iconic for many reasons, and she is one of the first toys to have a marketing strategy based extensively on television advertising to kids. From the 1950s to today, Barbie is here to show you that her status as the OG influencer is here to stay.

See our source materials and other info for this episode at www.willitstickpodcast.com.

How did a men's sex toy become the most iconic kid's toy in history? Barbie is iconic for many reasons, and she is one of the first toys to have a marketing strategy based extensively on television advertising to kids. From the 1950s to today, Barbie is here to show you that her status as the OG influencer is here to stay. See our source materials and other info for this episode at www.willitstickpodcast.com.

Barbie's Iconic Marketing Strategy

Bold brands are always taking chances on creative ad campaigns and salacious PR stunts to stand out from the crowd to get customers’ attention and money. Join marketing junkies Melissa & Alexis weekly for some creative inspiration as they explore crazy marketing moments in history that, whether they flourished or failed, got the world’s attention. They break down the details to find out: Will It Stick?

Business

Entrepreneurship

History

Marketing

Bold brands are always taking chances on creative ad campaigns and salacious PR stunts to stand out from the crowd to get customers’ attention and money. Join marketing junkies Melissa &amp; Alexis weekly for some creative inspiration as they explore crazy marketing moments in history that, whether they flourished or failed, got the world’s attention. They break down the details to find out: Will It Stick?

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Barbie's Iconic Marketing Strategy

Barbie's Iconic Marketing Strategy