BASELINE

Huw Jones is a trailblazer in the application of AI within the financial services sector, combining military precision with cutting-edge technological expertise. As one of the foremost leaders in agentic AI, Huw is driving innovations that emphasise trust, empathy, and human-centered design. With a focus on transforming customer interactions and integrating conversational memory, he is reshaping how AI operates in the real world. His unique approach balances ethical considerations, business priorities, and incremental advancements to ensure AI enhances daily life while safeguarding against misuse. In this episode, Huw shares his vision for a future where technology and humanity thrive together.In this episode of the BASELINE podcast we explore the transformative power of agentic AI in the built world. Drawing from his military background and expertise in AI, Huw dives into key topics such as: • The evolution of conversational AI and reinforcement learning through human feedback (RLHF). • How empathy and memory are reshaping AI-driven customer interactions. • The ethical implications of passing decisions to AI systems and ensuring trust. • The balance between pragmatic AI applications and avoiding nefarious misuse.Huw shares his vision for AI’s role in enhancing daily life, the challenges of integrating AI into financial services, and why a “race to the top” is essential for the future of AI.Stay tuned until the end, where Huw addresses the big question: AI Utopia or Dystopia?00:00:00 Intro00:04:30 Misinformation and truth00:11:00 Transition to Agentic AI00:12:00 Military discipline approach to the professional world00:12:24 Listen, Understand, Decide, Act - LUDA00:12:40 Observe, Orientate, Decide, Act - OODA Loop00:14:00 Application of process to chatbots and client interaction00:15:29 The transition of AI to human like behaviour00:17:00 Conversational memory and the evolution of AI memory00:26:38 Mechanistic interpretability and the action of Large Language Models00:28:12 Avoiding hallucinations and spurious AI behaviour 00:30:30 Retrieval Augmented Generation (RAG) and prompt poisoning00:39:00 The inflection point where AI models execute on their own intent00:42:10 The Large World Model and Fei-Fei Li00:44:10 Steven Pinker on ‘Mentalese’ and cognitive philosophy00:51:43 Failure of Apple Vision Pro00:57:11 Encapsulating brand values and identity in the AI agent00:58:00 RLHF Reinforcement Learning through Human Feedback01:00:37 AI Utopia or dystopia?Welcome to BASELINE, the podcast where we explore the transformative power of AI and its impact on humanity. Each episode dives into fascinating conversations with industry leaders, innovators, and creatives, uncovering how artificial intelligence is reshaping the world.From generative AI and emotional intelligence to agentic AI and the future of work, we examine the key questions shaping the future: Will AI lead to a utopian society or a dystopian one? Join us as we navigate these complexities together.💡 Subscribe for insights into AI innovation, ethics, and the stories behind the people shaping our technological future.🔗 Connect with us:Website: https://www.baselinepodcast.comTwitter: https://twitter.com/baselineaiLinkedIn: https://www.linkedin.com/company/baseline-podcastTikTok: https://www.tiktok.com/@baselineai📢 Have a question or want to share your thoughts? Drop a comment below—we’d love to hear from you!#AI #ArtificialIntelligence #TechPodcast #AIUtopia #AIDystopia #GenerativeAI #FutureOfWork #AI #AgenticAI #ArtificialIntelligence #BraveNewWorld #AITrust #AIInnovation #GenerativeAI https://onlinelibrary.wiley.com/doi/abs/10.1111/1467-971X.00055https://www.amazon.co.uk/Creative-Act-Way-Being/dp/1838858636https://darioamodei.com/machines-of-loving-grace

Errol Rasit is a dynamic and forward-thinking leader in emerging technologies, serving as the Managing Vice President of Emerging Technologies Research at Gartner. Known for his infectious energy and unwavering optimism, Errol brings a unique perspective on how artificial intelligence and innovation can shape a brighter future. With a deep belief in the power of curiosity and discovery to drive progress, Errol shares his insights into the transformative potential of AI across industries.

We sit down with Trent Kalisch-Smith, a brilliant and engaging AI expert working at the forefront of data analytics and targeted advertising. From Snowplow’s innovative approach to data transparency to the ethical dilemmas of using AI to sell, this episode uncovers the truths and trade-offs of how data fuels modern technology.Key Topics Discussed: • How AI and behavioral data are transforming targeted ads—and why you might be the product. • The ethical challenges of using AI for personalized selling, including the psychological effects on consumers. • Privacy battles: Apple’s fines in Europe and the evolving tension between regulators and tech innovators. • Why Trent believes data transparency is key to building trust in an AI-driven world. • A candid conversation about the future of AI: Utopia or dystopia?Are you ready to question how AI shapes your world? Trent brings a thoughtful, balanced perspective on innovation, ethics, and the incredible potential of AI tools like ChatGPT, Claude, and more.What You’ll Learn: • The hidden mechanics of AI-driven ads—and whether they’re necessary or manipulative. • Practical tips to protect your privacy in a data-hungry world. • How Trent uses AI for 10x productivity gains in coding and communication. • The real-world impact of AI on data transparency, privacy, and trust.Join the conversation in the comments: Are targeted ads a breach of ethics, or just smart innovation?Don’t forget to like, subscribe, and hit the bell icon for more deep dives into AI’s impact on society!00:00 - Intro: Setting the stage for the discussion with Trent Kalisch-Smith.00:01:47 - Trent’s introduction and an overview of the innovative work he’s focused on.00:03:16 - Snowplow data analytics: Understanding its role in driving transparency and functionality.00:04:16 - Legacy media and the recurring themes in common news content.00:06:16 - Social media age restrictions and how the US is tackling TikTok.00:06:47 - Yuka app: How data is helping consumers make informed food choices.00:08:15 - Data transparency: How we are entering a new era powered by accessible information.00:09:17 - Data access limitations on platforms like Stack Overflow.00:11:10 - The role of data in fueling AI functionality and its applications.00:14:48 - Image metadata tagging and indexing for enhanced AI learning.00:17:25 - Targeted ads: Behavioral data and its influence on advertising strategies.00:19:09 - The power and rise of social selling.00:20:30 - How COVID impacted smartphone usage and data collection trends.00:22:30 - Custom ChatGPT solutions for personalized customer communication.00:23:19 - The ethics of using AI to target children in sales strategies.00:24:31 - Psychological pressures created by AI-driven selling techniques.00:25:46 - Apple privacy fines in the UK and France: The growing regulatory pushback.00:29:07 - Top advice for improving personal data security and privacy practices.00:31:19 - Privacy controls and how to better manage personal information.00:31:48 - Daily AI tools: Trent’s use of ChatGPT, Claude, and Codeium for productivity.00:33:00 - Achieving 10x productivity gains with AI tools.00:36:12 - Defining AI: What it is and what it isn’t.00:38:53 - How engineers tackle failures and challenges in AI development.00:41:14 - ChatGPT’s experimental phase and the validation of its responses.00:43:05 - Handling AI-driven calls and emails: Opportunities and annoyances.00:43:41 - The paradox of AI prescriptive selling versus unwanted sales interactions.00:45:31 - Do we trust our devices? Exploring consumer trust in technology.00:50:12 - Future improvements in AI reliability over the next five years.00:51:56 - Agentic AI: Fully autonomous workflows and their implications.00:52:47 - Utopia or dystopia: Trent’s closing thoughts on the future of AI.

Sven Strassburg is a seasoned technologist and pragmatic problem solver with decades of experience at the forefront of technological innovation. With a sharp focus on both mental and technological puzzles, Sven combines deep curiosity with a critical mindset, often asking the vital question: “Just because we can, should we?” His expertise spans AI, quantum computing, and the intricate interplay between humanity and technology, making him a powerful voice in navigating the ethical and practical challenges of our rapidly evolving digital age.

Ben Lowe is a successful and seasoned enterprise software sales leader with a wealth of experience in crafting and closing complex deals. From automation to cloud, Ben has been at the forefront of some of the largest and most impactful software transformations in recent history. Now, as an entrepreneur, he’s leveraging generative AI to supercharge global sales and operational teams, bringing a pragmatic and commercially-driven perspective to the transformative potential of AI.In this episode of BASELINE, Ian and Ben explore how AI is reshaping sales, business, and global economies. Together, they dive into topics ranging from Agentic AI and generative AI in sales to cultural approaches to AI, the ethics of technology, and the challenges of leading a company in a rapidly changing world. • The potential and limitations of Agentic AI • Generative AI’s impact on sales and global economies • The role of ethics and regulation in AI innovation • Transforming enterprise technology with focused LLMs • The future of remote work, cultural approaches to AI, and mental health • Lessons from Ironman training, Strava, and even Lance Armstrong’s legacy00:00 Intro01:17 Agentic AI04:34 ChatGPT effect in sales08:51 Generative AI and global economies18:37 Ethical impacts of AI22:38 AI-generated sales emails: Effective or not?32:12 Private generative AI capabilities for salespeople42:00 Remote work: Benefits vs challenges50:16 Lance Armstrong, doping, and lessons for leadership58:12 AI Utopia or Dystopia?https://lighthousetechnology.ai

IBM Granite 3.0, Generative AI Challenges, and Ethics in Artificial Intelligence

Join us as Ross unpacks global finance, AI, and the Tower of Babel’s modern parallels in this thought-provoking episode—insights only, not investment advice!

Sit, Stay, Innovate: AI, EVs, and Robotics. Join Dr Piotr Sirko and Boston Dynamics' robot dog: Spot, on BASELINE to explore AI-driven innovation, robotics, and the future of human-machine interaction.

In this episode of BASELINE, we sit down with Dr Piotr Sirko, a data scientist-turned-entrepreneur, to explore the cutting edge of AI, robotics, and electric vehicle technology. From Boston Dynamics' Spot robot dog to neural plasticity, Elon Musk's influence, and real-time communication, Piotr shares insights from his journey across neuroscience, machine learning, and tech entrepreneurship. Together, we dive into themes like freedom vs. surveillance, the economic opportunities of EVs, and intellectual property in the age of AI. With topics ranging from the practical benefits of electric transportation to futuristic questions on accountability and AI’s potential for utopia or dystopia, this episode showcases how innovation in AI and robotics is reshaping our world.

00:00 Intro

Wisdom Meets AI: Vijay Rathore on Microsoft Copilot, Infosys Topaz, and the Future of Artificial Intelligence

Vijay is a forward-thinking leader with a deep understanding of AI’s transformative potential, combining decades of expertise with a passion for innovation to redefine how organizations harness technology.In this thought-provoking episode of BASELINE, Vijay Rathore—an influential figure in Infosys’s deployment of Microsoft Copilot—shares his unique insights into how human wisdom and experience can shape the future of artificial intelligence. Vijay dives into the ethical balance of innovation with Infosys’s Responsible AI Suite and explores the “ripple effect” of AI on society, from AI-driven personal assistants to the transformative power of collective intelligence. Together, we examine the potential for Artificial General Intelligence (AGI) and the critical question of whether AI will lead humanity toward a utopian or dystopian future. If you're interested in AI’s role in reshaping industries, enhancing human experience, and addressing challenges like trust and ethics, this episode is essential.Join us for a thought-provoking discussion on whether AI will lead to a utopian or dystopian future.(00:00) Intro(01:01) AI digital twins and personal assistants(03:40) Agentic Artificial Intelligence(05:11) Autonomous agents(06:26) Will Elon Musk be remembered?(09:00) Do you want to go to Mars?(11:08) Computing curiosity: from ZX81 to now(14:50) Empathy in sales teams(22:23) Infosys Topaz: a new AI frontier(29:12) Will financial advisors become algorithms?(30:30) How do you build trust in AI?(33:18) Should AI replicate human cognition?(36:15) Is AI beyond human control?(39:01) The ripple effect of artificial intelligence(42:31) Is Artificial General Intelligence achievable?(45:45) Integrating AI in Infosys(49:30) The power and risks of collective intelligence(53:19) A balanced approach to Artificial Intelligence(55:12) Time as a function of data relevance(57:25) Are search engines shaping society?(01:00:45) AI: Utopia or dystopia?Generative AIArtificial intelligence systemConversational AIAI infrastructure explainedPodcast intelligenceWhat is knowledge based agent in AISynthetic intelligenceIntelligence cycleData intelligenceAI governanceLatest AI podcastWhat is BASELINE?BASELINE is a podcast exploring the impact of AI on humanity, hosted by technology leader Ian. Each episode dives into critical questions on AI’s potential to create a utopian or dystopian future.Who are the guests on BASELINE?Guests come from diverse fields, including tech, sports, and creative industries, each offering unique perspectives on AI’s influence across various aspects of life and work.What topics does BASELINE cover?Episodes cover everything from AI’s role in emotional intelligence, neurodiversity, and creativity to its impact on industries like finance, aviation, and recruitment. Discussions explore whether AI will enhance humanity or present new challenges.How long is each episode?Episodes are typically around one hour, designed to provide an in-depth look at AI’s impact.Why listen to BASELINE?If you’re curious about how AI might shape our future and want to hear from experts across fields, BASELINE offers thought-provoking insights and invites listeners to consider the possibilities—utopia or dystopia.How can I join the conversation?We encourage comments and discussions on each episode. Follow BASELINE and share your thoughts on whether you believe AI will lead us toward a better future.

Ian welcomes Joe Mayhew, whose journey into innovation began at the high-stakes frontier of Formula 1 motor racing. Having been part of teams that secured the F1 Constructors’ Championship, Joe developed a unique approach to transformation that emphasizes the essential, often unseen AI infrastructure that drives success. His insights reveal how genuine innovation is rooted in interconnected systems, extending far beyond visible technologies to impact the very fabric of business intelligence and organisational effectiveness.Joe and Ian dive deep into the concept of synthetic intelligence as a transformative infrastructure for diverse industries, reshaping fields from pharmaceutical development to online sales and agriculture. They explore the role of podcast intelligence and business intelligence in amplifying knowledge and fostering AI governance — critical elements in harnessing AI’s full potential. Joe shares how leading organisations are leveraging AI for productivity and reskilling, viewing AI not as a one-off fix but as a competitive advantage integral to long-term growth.The conversation touches on what makes artificial general intelligence distinct and delves into innovation in AI as a step-by-step process, highlighting Joe’s balanced approach to adopting AI. With examples spanning sectors as varied as SpaceX and the drinks industry, Joe paints a vision of AI as a foundational intelligence, an embedded force driving transformation across industries and society.Ending with the question, “Utopia or dystopia?” Ian and Joe invite listeners to consider AI’s future impact on humanity and the importance of leaders in AI in guiding its path forward.(00:47) Intro(01:22) Generative AI(03:00) New methods of engagement and power of podcast intelligence(05:30) Silverstone and British American Racing(07:40) Winning the F1 constructors championship(12:00) Technological innovations in F1(15:06) AI in pharmaceutical and vaccine development(18:30) AI digital twin(19:25) The reality of consulting and AI(23:00) Artificial intelligence for 10,000 audits(25:40) Reskilling in consulting and Ernst and Young (EY) investment in AI(29:15) Key risks on the adoption of Artificial Intelligence(38:42) SpaceX and catching rockets - exciting business cases(45:53) Artificial Inteligence in agriculture(48:50) Celebrity endorsement in the drinks industry (50:12) AI Utopia or dystopia?What is BASELINE?BASELINE is a podcast exploring the impact of AI on humanity, hosted by technology leader Ian. Each episode dives into critical questions on AI’s potential to create a utopian or dystopian future.Who are the guests on BASELINE?Guests come from diverse fields, including tech, sports, and creative industries, each offering unique perspectives on AI’s influence across various aspects of life and work.What topics does BASELINE cover?Episodes cover everything from AI’s role in emotional intelligence, neurodiversity, and creativity to its impact on industries like finance, aviation, and recruitment. Discussions explore whether AI will enhance humanity or present new challenges.How long is each episode?Episodes are typically around one hour, designed to provide an in-depth look at AI’s impact.Why listen to BASELINE?If you’re curious about how AI might shape our future and want to hear from experts across fields, BASELINE offers thought-provoking insights and invites listeners to consider the possibilities—utopia or dystopia.How can I join the conversation?We encourage comments and discussions on each episode. Follow BASELINE and share your thoughts on whether you believe AI will lead us toward a better future.