Investing time to understand your target audience beyond demographics will help you create marketing that is engaging, effective and attractive! In this episode, you‘ll discover… How to go beyond the demographics to create powerful campaigns How to use psychographics to come up with marketing angles The two types of emotional triggers Thank you for joining Read more

Heather Davis has recently grown her business by adding 10 franchise offices, she‘s ranking on the top of Google and has been generating free media! In this episode, you‘ll discover… The critical mindset shift to focus on being a ‘marketer first‘ to grow your business What kind of time should be dedicated to marketing How Read more

The Customer Journey framework is one of our all-time favourites to get your customers raving about you. This will also help you create a loyal following! In this episode, you‘ll discover… The four-step framework to become talkaboutable How to add fairy dust in your business and wow your customers How to make the customer journey Read more

Why are we not learning how to set goals properly in school! Having the right framework helps you to achieve so much more in business and life. In this episode, you‘ll discover… How to increase your focus and productivity The goal-setting framework that actually works How to make your goals more digestible by distillation (sorry, Read more

Building your team culture is one of your businesses most important assets. With a happier team, you will have a more productive and positive work environment! In this episode, you‘ll discover… Why you should run a team retreat The benefits we see from running team retreats How you can run a team retreat and activities Read more

Getting free media exposure can be one of the quickest ways to grow a business and attract more customers. And it‘s easier than you think! In this episode, you‘ll discover… How to come up with an abundance of ideas to pitch to the media Eight story angles the media loves Why getting free publicity is Read more

Every successful marketing campaign needs an engaging copy! For many business owners, writing can be a daunting task. It is so much easier when you can follow a proven framework! On this episode, we are joined by Alvin Lo from Projects Beats who has applied the marketing strategies learned in the Clever Bunch program, to Read more

In this episode, Rusty Lynch customer relationships rockstar at Basic Bananas and Christo Hall discuss the most common traits they see within the business owners who grow their businesses the most rapidly. After working with thousands of business people at Basic Bananas we have recognised similarities amongst those who grow their businesses faster than others. Read more

In this episode, Shandra Moran is interviewed by Christo Hall. She shares her approach to money coaching and how to change your relationship with money to generate more and enjoy the process. In this episode, you‘ll discover… How your relationship with money is impacting your results How changing your relationship with money will impact other Read more

You are faced with choices every single day and as a business owner, you carry most of the responsibility to make big decisions. It can be quite overwhelming to stand at a crossroads and not rationally knowing which way to go. In this episode, you‘ll discover… The five steps to making the right choices for Read more