Today, we’re joined by <a href="https://www.linkedin.com/in/richkahn/" target="_blank" style="background-color: transparent; color: rgb(0, 0, 255);">Rich Kahn</a>, Co-Founder and CEO of <a href="https://www.anura.io/" target="_blank" style="background-color: transparent; color: rgb(0, 0, 255);">Anura</a>, an ad fraud solution designed to improve campaign performance by accurately exposing bots, malware, and human fraud. We talk about:﻿<ul><li>Why digital marketing is a hot spot for fraudsters</li><li>The numerous benefits of reducing fraud</li><li>How to increase Return on Ad Spend (ROAS)</li><li>Who is taking better advantage of AI: fraudsters or those battling fraud?</li></ul>

Today, we’re joined by Rich Kahn, Co-Founder and CEO of Anura, an ad fraud solution designed to improve campaign performance by accurately exposing bots, malware, and human fraud. We talk about: ﻿Why digital marketing is a hot spot for fraudstersThe numerous benefits of reducing fraudHow to increase Return on Ad Spend (ROAS)Who is taking better advantage of AI: fraudsters or those battling fraud?

Today, we’re joined by <a href="https://www.linkedin.com/in/richkahn/" rel="noopener noreferrer">Rich Kahn</a>, Co-Founder and CEO of <a href="https://www.anura.io/" rel="noopener noreferrer">Anura</a>, an ad fraud solution designed to improve campaign performance by accurately exposing bots, malware, and human fraud. We talk about:﻿<ul><li>Why digital marketing is a hot spot for fraudsters</li><li>The numerous benefits of reducing fraud</li><li>How to increase Return on Ad Spend (ROAS)</li><li>Who is taking better advantage of AI: fraudsters or those battling fraud?</li></ul>

Battling Digital Marketing Fraud with Rich Kahn

SaaS Scaled is hosted by Arman Eshraghi, CEO and founder of Qrvey. In each episode, Arman will sit down with leaders and CEOs from the technology sector to discuss challenges, best practices, and what they’ve learned.

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Battling Digital Marketing Fraud with Rich Kahn

Battling Digital Marketing Fraud with Rich Kahn