I admit it, I was wrong!


I'm changing my advice regarding mass marketing events such as Black Friday and Cyber Monday.


...because, if you can't beat 'em, join 'em!


In recent years, they have become synonymous with excessive discounts, resulting in significant potential business revenue losses if you're not careful.


And that's why I'm not a fan.


However, recent statistics have caused me to change my mind and my advice regarding events like Black Friday and Cyber Monday.


I'll share what these are in the episode.


I'll even go one better and give you a 7-step process for creating unique promotions that get attention and bring in vast amounts of revenue while protecting your profit margins.


I'm even going to share my two favorite promotion ideas you can use today if you want to maximize Black Friday this year even if you haven't got any plans yet.

BBP 180 : How to Create Killer Promotions

Business

Investing

Careers

Management & Marketing

Business News

Shopping

Entrepreneurship

In this episode, let me tell you about the best business conference for independent beauty business owners, certainly in the UK.
There’s nothing like meeting in the real world with your peers, brands, suppliers, and inspirational leaders within your industry.

It’s not my event, but it’s the next best thing . . . and I promise you it’s unique, you’ve never heard of anything like it.

Which is why I’ve arm-twisted one of the original organizers onto the show to tell you all about it!

CREATE A 90-DAY PLAN FOR YOUR BUSINESS: beautybusinesspodcast.com/call

BBP 191: The Greatest Show?

In this episode, we delve into the idea of how being more provocative can be your secret weapon to stand out and capture attention in a crowded market.

But what does that mean and how exactly can you be more provocative?

Let me share my favourite 3 ways to do this with examples you can freely use yourself.

Plus, as a special thank you to our loyal listeners,  I’m offering a FREE call with me to map out a personalized plan for your success.

CLICK HERE to book in your free call. http://beautybusinesspodcast.com/call

Ready to elevate your marketing and leave a lasting impression? 

BBP 190: BE MORE PROVOCATIVE

Ever have those days when you’re unsure what to work on and in what order?


Or you find yourself with an unexpected block of time you want to make use of, only to be so unsure of what to work on that you waste half the time trying to decide?


In this episode of the Beauty Business Podcast, we will fix all that with my super simple, 4-step process to get more of the right sh!t done in your business.


Listen, and I’ll share my 4 secrets to working on the right stuff no matter what is going on in your business.


Even better, if you have a team, you can teach them these four steps and turn yourself and your team into getting shizzle done ninjas.


Say goodbye to wasted time and hello to more free time!

BBP 189: Mastering Your Day: My Four-Step Strategy for Instant Productivity

Let’s tackle a super stressful but mission-critical aspect of managing your beauty business – those gaps in your appointment book. 

…a.k.a. too much white-space!

In a recent coaching call a one-to-one client of mine said she was stressed and having sleepless nights over empty slots in her appointment book - after all, empty slots equal no revenue.

On the call, I laid out a method to tackle this I developed years ago, oddly while learning to ride a motorbike. 

Trust me, it makes more sense when you hear it.

Listen now to learn a 5-minute daily practice, to identify and fill those gaps in your booking systems. Don't miss out on the solution that could revolutionize your appointment book scheduling.

BBP 188: Quit Worrying About Gaps in Your Appointment Book

In this episode, we’re diving  into the secrets of attracting and converting not just more clients, but better clients.

Discover why quality matters more than quantity, and learn the strategic steps to connect with your ideal clients and grow your business without feeling overwhelmed. 

LISTEN NOW for actionable insights and practical tips to attract the right clients and achieve the financial rewards you desire while delivering exceptional value.

Just tuned in? Please download BLUEPRINT first so you won’t get lost during this episode https://beautybusinesssecrets.co/bbs-blueprint/

BBP 180 : How to Create Killer Promotions

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