BBP 139 : The Truth about Promo Codes

Promo Codes are a fantastic way to get clients and increase revenue.

But, they’re also an incredible way to lose a LOT of money in your business too.

If you’ve listened to pretty much any of my podcast episodes before, you’ll already know my stance on discounts.

And while Promo Codes typically involve some sort of discount, they’re actually the best type of discount to use and, if you follow my advice, the safest.

So if you want to use Promo Codes to make you more money rather than cost you your business, then check out this week’s episode.

Listen Now: Apple Podcasts | Spotify | Google Podcasts

. . . or click the player above to listen right now.

Episode Highlights and Takeaways:

What are Promo codes? (6:28)

Four key blocks (8:58)

Discussing Discounts (11:00)

It’s all About ROI or “Return of Investment” (12:05)

The bad side of promo codes (16:20)

The good side of promo codes (17:38)

A “Timely” Intervention (23:37)

Do’s and Don’ts of Promo Codes (26:00)

Links:https://beautybusinesspodcast.com/workwithadam

Sharing is Caring!

“If used incorrectly, Promo Codes are like a bad discount. They can just eat away all of your profit and more. But used correctly they can be the best strategic discount out there.” – Adam Chatterley –

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