Atomic Business Coaching kicks off 2025 with a very special episode as Adam is joined by his daughter Lilly to discuss her work in the Junior Achievement program and her understanding of business practices. Lilly shares what she learned from a business-focused day at school, articulates the differences between jobs, careers, and businesses, and describes her aspirations of owning a candle-making business. Throughout the conversation, she highlights the importance of passion, hard work, and learning from hands-on experience. Discover how even a fourth grader can inspire us all with her entrepreneurial spirit and practical business knowledge.

Atomic Action:

Do the thing! Get the merch: https://shopatomicbusiness.com/

We invite you to join our community, Project 2740. This is a community where you can be your true self and find the support you need to succeed. This unique platform offers live sessions, courses, and a network of like-minded individuals who are committed to personal and professional growth. 

Check out our Skool Community:  

• Project 2740: https://www.atomicbusinesscoaching.com/project2740

Adam and Tom welcome back Chelle Shapiro for this post-Christmas edition of Hard Questions, Simple Solutions.

Chelle is a LinkedIn engagement expert and self dubbed LinkedIn Cheerleader who brings plenty of great questions to Tom and Adam who never fail to deliver simple actionable solutions. This week's conversation tackles topics like burnout recovery, building meaningful relationships on LinkedIn, and maintaining a strong, growth-oriented mindset in the face of business challenges. Chelle opens up about her inspiring journey from a toxic work environment to thriving as a LinkedIn strategist and even turns the tables to ask the hosts some probing questions. Whether navigating business complexities or seeking motivation, this episode promises valuable insights and actionable advice. So get comfortable and join Adam, Tom, and Chelle for an engaging conversation on overcoming obstacles and thriving in the business world.

Guest Links

• Chelle Shapiro: https://www.linkedin.com/in/chelleshapiro/

Timestamps

00:00 Joined expecting to coach; stayed for growth.

05:09 Exploring content growth after impactful LinkedIn course.

08:47 Focusing on LinkedIn to build authentic relationships.

12:18 Growth mindset: evaluating interactions and relationships.

13:36 It's often not about you; consider others.

19:12 Empowering others to embrace and use their voice.

22:50 Overcame toxic environment; found happiness and authenticity.

24:41 Adapt to challenges; seize unexpected opportunities.

Atomic Action:

Do the thing! Get the merch: https://shopatomicbusiness.com/

We invite you to join our community, Project 2740. This is a community where you can be your true self and find the support you need to succeed. This unique platform offers live sessions, courses, and a network of like-minded individuals who are committed to personal and professional growth. 

Check out our Skool Community:  

• Project 2740: https://www.atomicbusinesscoaching.com/project2740

Adam and Tom give you the gift of Hard Questions, Simple Solutions. This week they welcome back Claire O’Connor who brings not only great questions but also showcases her continued growth as part of the Project 2740 community.

Adam and Tom dive deep into Claire's journey of building a successful coaching business and her unwavering commitment to empowering women. They explore the tough questions and provide practical solutions around maintaining strong advocacy for women while also coaching men, creating vibrant and inclusive professional environments, and the importance of energetic alignment in coaching.

With engaging discussions, valuable insights, and heartfelt advice, this episode is a can't-miss for anyone looking to navigate the nuanced world of coaching and advocacy. Adam and Tom also share some personal anecdotes and reflections on their professional experiences, adding a touch of humor and authenticity to the conversation.

Tune in to hear Claire's inspirational story, learn practical strategies for inclusive coaching, and discover the power of choosing alignment over exclusion in your professional journey.

Guest Links

• Claire O’Connor: https://www.linkedin.com/in/claireoconnor/

Timestamps

00:00 Office time improved business planning, implementation success.

03:25 Feeling inspired to connect with business peers.

07:57 Women gaining recognition as effective corporate leaders.

10:58 Advocate for women's equality while embracing collaboration.

13:28 Coaching is personal; energetic alignment matters most.

16:48 Be a niche expert; attract specific clients.

20:03 Specialists can do general care, but don't.

24:10 Ensuring client compatibility is crucial for success.

Atomic Action:

Do the thing! Get the merch: https://shopatomicbusiness.com/

We invite you to join our community, Project 2740. This is a community where you can be your true self and find the support you need to succeed. This unique platform offers live sessions, courses, and a network of like-minded individuals who are committed to personal and professional growth. 

Check out our Skool Community:  

• Project 2740: https://www.atomicbusinesscoaching.com/project2740

Adam and Tom, alongside members of the Project 2740 community, bring you a new episode of Hard Questions, Simple Solutions. You’ll meet Ross Laurence, a creative production agency owner from Los Angeles, and Oforma Chineke, a business analyst consultant based in Canada. The episode explores the evolution of the 5WH system for pattern recognition and the importance of a 90-day review cycle to adapt strategies effectively.

Tom Marino outlines three pillars for building resilience: showing up consistently, doing the work, and trusting the process. These are encapsulated in their "CEO mindset"—commitment, effort, and obsession. Adam Hurd expands on the concept of grit , emphasizing a service mindset and the value of showing up for others.

Ross Lawrence shares his journey of personal growth, underscoring the significance of trusting oneself and doing the hard work. Oforma Chineke discusses his entrepreneurial story and the role of strategic networking and self-belief in his success. Throughout the episode, the conversation highlights the power of embracing challenges, maintaining a positive mindset, and learning from market feedback to achieve personal and professional growth. Tune in for an insightful discussion that offers practical advice, inspiration, and a boost to your resilience toolkit.

Guest Links

• Ross Laurence: https://www.linkedin.com/in/ross-laurence/

• Oforma Chineke: https://www.linkedin.com/in/oforma-chineke/

Timestamps

00:00 Members use system to ask brief questions.

05:23 Test for 90 days before making changes.

07:11 5WH system improves evolving pattern recognition.

10:44 Consistency, effort, trust: keys to success.

13:38 Service mindset fosters resilience and grit.

18:41 Experienced photographer seeking help beyond skills.

20:37 Trusting myself, hard work pays off.

25:36 Oforma's dedication and trust, discussion upcoming.

28:31 Trust and resilience drive success and transformation.

Atomic Action:

Do the thing! Get the merch: https://shopatomicbusiness.com/

We invite you to join our community, Project 2740. This is a community where you can be your true self and find the support you need to succeed. This unique platform offers live sessions, courses, and a network of like-minded individuals who are committed to personal and professional growth. 

Check out our Skool Community:  

• Project 2740: https://www.atomicbusinesscoaching.com/project2740

Adam and Tom bring you a pre-Thanksgiving episode of Hard Questions, Simple Solutions. You’ll meet Kristie Wilkerson, an A.I. content expert, and Arthur Sionov, General Manager of Crown Auto Leasing. Kristie and Arthur bring new questions and challenges for Tom and Adam to help them navigate.

Kristie unveils her challenges in transitioning her messaging to effectively communicate her expertise in AI-driven content creation, while Arthur explores the delicate balance of maintaining professionalism and camaraderie within his car leasing business. Tune in as Adam and Tom offer expert advice through real-life scenarios, practical tips, and even a bit of humor to navigate the complexities of business leadership. Prepare for an engaging episode that delivers hard-hitting insights and heartwarming moments.

Happy Thanksgiving, everyone!

Guest Links

Kristie Wilkerson: https://www.linkedin.com/in/kristie-wilkerson/

Arthur Sionov: https://www.linkedin.com/in/arthur-sionov-5a382976/

Timestamps

00:00 Shift messaging: teach creating AI content effectively.

05:57 Explain expertise and methods for effective content.

07:56 Grab audience attention in first 10 seconds.

11:53 Balancing leadership and boundaries with employees.

15:09 Leaders set vision; managers execute tasks distinctly.

16:48 Maintain professionalism at company events and interactions.

21:21 Coworkers brought baby without prior permission.

26:23 Balance professionalism with a family-like culture.

Atomic Action:

Do the thing! Get the merch: https://shopatomicbusiness.com/

We invite you to join our community, Project 2740. This is a community where you can be your true self and find the support you need to succeed.  This unique platform offers live sessions, courses, and a network of like-minded individuals who are committed to personal and professional growth. 

Check out our Skool Community:  

• Project 2740: https://www.atomicbusinesscoaching.com/project2740

Adam and Tom are joined by two members of the Project 2740 community for this week’s Hard Questions, Simple Solutions episode. You’ll meet Thomas Isernia, owner of Sole Secure, and Carson Hoffman, a Meta ad strategist who previously appeared on the podcast.

Thomas starts by introducing his unique product aimed at athletes, and we dive deep into the intricacies of prioritizing marketing channels with limited resources. We discuss the ebb and flow of time and money in a startup and how to deploy these resources strategically for maximum traction. Meanwhile, our returning guest, Carson, explores the art of improving sales calls by asking the right questions to get potential clients to say yes. Adam, Tom, and this week's guests delve into the nuances of maintaining alignment with prospects and the importance of asking the right qualifying questions.

Adam and Tom also field insightful questions from their live audience, discussing everything from the challenges of expanding into digital content creation to mastering LinkedIn prospecting tactics. So tune in for practical tips, shared experiences, and expert advice designed to help you elevate your business game.

Whether you're a budding entrepreneur or a seasoned business owner, get ready for another episode filled with hard questions and simple answers to guide you on your entrepreneurial journey.

Guest Links

• Carson Hoffman: https://www.linkedin.com/in/carsonbhoffman/
• Thomas Isernia: https://www.linkedin.com/in/thomas-isernia-2a27b4162/

Timestamps

00:00 Founder of Sole Secure, cleat protection startup.

05:53 Conserve energy; focus on the journey, not the outcome.

08:14 Maximize ad impact for more customer engagement.

13:13 Asking questions identifies client-product misalignment risk.

15:27 Know exactly your goals and select participants.

17:14 Ask four questions to ensure decision intention.

22:39 Awkward online networking becomes an engaging conversation.

24:34 Check LinkedIn activity before messaging for engagement.

27:15 LinkedIn engagement requires consistent activity evaluation.

Atomic Action:

Do the thing! Get the merch: https://shopatomicbusiness.com/

We invite you to join our community, Project 2740. This is a community where you can be your true self and find the support you need to succeed. This unique platform offers live sessions, courses, and a network of like-minded individuals who are committed to personal and professional growth. 

Check out our Skool Community:  

• Project 2740: https://www.atomicbusinesscoaching.com/project2740

Adam and Tom are joined by the returning Bernie DeSantis, who previously appeared on LinkedIn LinkUps, and Shlomo Homnick from the Project 2740 community for this week’s Hard Questions, Simple Solutions episode.

Listen in as Bernie and Shlomo introduce their businesses and pose thought-provoking questions about balancing creativity with business demands and surrendering to new business processes. Adam and Tom offer practical, actionable advice, touching on workflow optimization, client expectations, and habit formation. Whether you're struggling to harmonize your creative and business efforts or seeking ways to implement new strategies effectively, this episode promises simple yet powerful solutions. Stay tuned for a blend of insightful discussions, real-world business challenges, and a closer look at the favorite elements of Project 2740 from our guests.

Guest Links

• Bernie DeSantis: https://www.linkedin.com/in/badiii/
• Shlomo Homnick: https://www.linkedin.com/in/shlomostyle/

Timestamps

00:00 Prioritize harmony between creativity and business time.

05:39 Ensure relevance and creativity within constraints.

09:06 Struggling to change business habits and priorities.

12:48 Focus 70% on main task for success.

13:53 Set realistic timeframes; prioritize and reassess weekly.

18:25 Set clear expectations in client relationships.

21:43 Reevaluate onboarding to set clear client expectations.

26:13 Surrendering brings clarity and focus in challenges.

26:59 Explore Project 2740 at Atomic Business Coaching.

Atomic Action:

Do the thing! Get the merch: https://shopatomicbusiness.com/

We invite you to join our community, Project 2740. This is a community where you can be your true self and find the support you need to succeed. This unique platform offers live sessions, courses, and a network of like-minded individuals who are committed to personal and professional growth. 

Check out our Skool Community:  

• Project 2740: https://www.atomicbusinesscoaching.com/project2740

For this week's episode of Hard Questions, Simple Solutions, Adam and Tom are joined by guests Will Hedgpeth and Curt Sassak from the Project 2740 community. They discuss the crucial topic of understanding and proving value in both personal and business contexts.

We'll explore the journey from offering initial free services to securing substantial contracts and how giving free samples can generate trust in product-based services. Tom and Adam share insights on balancing personal habits with flexibility, emphasizing the importance of life harmony over rigid schedules. We also touch on audience engagement, client acquisition costs, and prioritizing daily non-negotiables.

Whether you're new in your field or a seasoned professional, this episode offers valuable strategies for recognizing your worth and maintaining balance in your life. Plus, we will hear firsthand how our guests integrate holistic personal and business growth to foster success.

Guest Links

Curt Sassak: https://www.linkedin.com/in/curtsassak/

Will Hedgpeth: https://www.linkedin.com/in/william-hedgpeth-4225715a/

Timestamps

00:00 Post-election reflections: opportunities, information, community, progress.

03:44 Value perception trumps price in luxury sales.

08:21 Offer services free initially to prove value.

13:02 Earn value through branding, results, or sales.

16:51 Life harmony requires flexibility, not strict balance.

19:17 Life improved after choosing not to drink.

21:37 Accept and prioritize personal needs without guilt.

24:53 Evaluate prospecting value and persistence in follow-ups.

29:34 Verify commitment when scheduling important meetings.

31:33 Understand client acquisition costs; identify project benefits.

35:16 Join Project 2740 for exclusive Q&A sessions.

Atomic Action:

Do the thing! Get the merch: https://shopatomicbusiness.com/

We invite you to join our community, Project 2740. This is a community where you can be your true self and find the support you need to succeed. This unique platform offers live sessions, courses, and a network of like-minded individuals who are committed to personal and professional growth. 

Check out our Skool Community:  

• Project 2740: https://www.atomicbusinesscoaching.com/project2740

Welcome to Episode 3 of Atomic Business Coaching's Hard Questions, Simple Answers series. In today's episode, we'll dive deep into the principles of commitment and perseverance to unlock business success. Your hosts, Adam Hurd and Tom Marino, are joined by special guests Hunter Messman, a Long Island studio artist, and Bobby Romadka, a fractional business development expert. Together, they explore how dedication to goals, structured systems, and focused decision-making can transform your business journey.

We'll touch on critical topics like distinguishing between slow and unproductive processes, choosing the right products, and making impactful business decisions. Hunter shares his journey of balancing commissioned art with personal projects while Bobby navigates the complexities of offering diverse business solutions.

We'll also hear about Adam and Tom's monumental coaching contract and get insights into essential strategies like prospecting, selling, and delivering, with a sneak peek into Tom's course outline, "Three Steps to Making $500,000." Stay tuned for actionable advice, heartfelt stories, and an invitation to dive deeper into our community at atomicbusinesscoaching.com and Project 2740

Guest Links

Hunter Mestman: https://www.linkedin.com/in/hunter-mestman/

Bobby Romadka: https://www.linkedin.com/in/bobbyromadka

Timestamps

00:00 Balancing artistry with commercial series potential.

05:27 Hunter must establish as an artist first.

07:49 Most of your revenue comes from commissions.

10:22 Providing business solutions for attorney improvement.

13:40 Companies create cyclical customer engagement for services.

19:01 Decide between committing or reassessing goals.

22:16 Grit and systems simplify enduring hard work.

24:14 Desire versus ability: influenced by various factors.

28:56 Adam's insight revealed the fractional BDO solution.

30:04 Tom's advice helped overcome creative and mental barriers.

33:55 Join Project 2740 for business growth insights.

Atomic Action:

Do the thing! Get the merch: https://shopatomicbusiness.com/

We invite you to join our community, Project 2740. This is a community where you can be your true self and find the support you need to succeed. This unique platform offers live sessions, courses, and a network of like-minded individuals who are committed to personal and professional growth. 

Check out our Skool Community:  

• Project 2740: https://www.atomicbusinesscoaching.com/project2740

The Atomic Business Coaching podcast has a new episode of Hard Questions, Simple Solutions. They are joined by Project 2740 community members Claire O'Connor and Stephanie Staub.

In this episode, Adam and Tom tackle pressing business challenges alongside their Project 2740 Community members, such as gaining client commitment, navigating agency competition, and optimizing art series advertising. Listeners get deep insights into innovative approaches such as offering pro bono consultations, leveraging community expertise, and maintaining a balance between pushing clients to commit and respecting their needs.

Adam and Tom provide simple, actionable solutions to elevate your business, whether you're facing competition or hesitant clients.

Guest Links

Claire O'Connor: https://www.linkedin.com/in/claireoconnor/

Stephanie Staub: https://www.linkedin.com/in/pwfstephaniestaub/

Timestamps

04:55 Assess motivation: Commit or mere interest?

08:04 Set a payment date and confirm availability.

12:06 Prepare for potential client drop-offs and delays.

14:51 Seek community advice when marketing art series.

18:51 Offer free advice; it attracts future clients.

22:28 Accelerate results and differentiate in competitive markets.

25:35 Trust in hiring can elevate standards.

28:26 Test competence to build trust in hiring.

33:11 Excited for future community improvements, truly grateful.

33:55 Join Project 2740 for business growth insights.

Atomic Action:

Do the thing! Get the merch: https://shopatomicbusiness.com/

We invite you to join our community, Project 2740. This is a community where you can be your true self and find the support you need to succeed. This unique platform offers live sessions, courses, and a network of like-minded individuals who are committed to personal and professional growth. 

Check out our Skool Community:  

• Project 2740: https://www.atomicbusinesscoaching.com/project2740