Trying to stand out with your marketing can be overwhelming. What channels and tactics should you be using?…How can you differentiate yourself from your competitors?…What trends are happening – and how do you stay ahead?

You’ll get answers to these questions – and many more – on today’s Allie & You. 
My guest is Stephanie Nivinskus, author of Absolutely Unforgettable. The Entrepreneur's Guide to Creating a Heart-Centered Brand and Standing Out in a Noisy World and founder and president of SizzleForce Marketing, a full-service marketing agency that has helped hundreds of small companies make a big impact with smart strategies, unforgettable copywriting and innovative brand management services.

Tune in to discover:

• The #1 mistake business owners make when launching and expanding their marketing - and how to avoid it
• What to do when you’re not getting the traction you want with your marketing efforts
• The best way to ensure that your customers remember your brand

And so much more.